Title: Outdoor Digital Screens with A Difference
1RUNNING BOARDS
OUTDOOR DIGITAL SCREENS
2OUTDOOR DIGITAL SCREENS WITH A DIFFERENCE
An outdoor digital screen is the most
technologically advanced way to advertise or
promote your products or services across
different audience segments. Unlike traditional
advertising that happens indoors on television
screens, newspapers, magazines, or even the radio
and internet, outdoor advertising reaches all
people wherever they are outside, without any
exceptions.
3Usefulness of outdoor advertising
The new ways of advertising outdoors are not
restricted to large screens that are installed in
a specific place or moving screens that are
installed on the sides of vehicles. Nowadays, you
can also benefit from more innovative and
creative ways of using these outdoor digital
screens for outdoor promotional or advertising
purposes. These are through the use of bicycle
boards and even a walking billboard.
4New ways of outdoor advertising
This is especially useful to have in areas where
you can expect heavy traffic. It is also very
effective in areas where events are taking place,
whether it is in a park or in a public square.
When people think of using digital screens for
outdoor advertising, they typically think of
large screens, but there is a new way to go about
it that is more cost effective, environmentally
friendly, and impactful.
5How bike billboards make a difference
Bike billboards (and walking billboards) can
reach where other advertising cannot. They can
penetrate deep into places where vehicles are not
even allowed. They are also eco-friendly as they
require less (or none at all) fuel when compared
to vehicles such as trucks, etc. They are also
more approachable for people, as they can hand
out pamphlets, booklets, and other such
promotional materials to people. They are also a
novelty, which makes people give them a second
look. Being fitted with GPS tracking and
reporting features, they enable the advertisers
to control, track, and manage the path
effectively. The displays are also backlit and
have audio for more effectiveness and reach, even
at night. With 360 degree impact and being
three-sided, these are the most impactful forms
of advertising outdoors in recent times. This is
the reason they are being used extensively by
smart businesses who want to make a difference.
6THANK YOU