Alexander Zingman : Як павысіць рэнтабельнасць малога бізнесу?

1
How to Boost Small-Business Profitability ? (??
???????? ?????????????? ?????? ????????) Alexanda
r Zingman
2
Add new products or services
Offering products or services that are adjacent
to what the business already sells is an easy way
to increase the size of orders and attract more
customers. Business owners can ask current
customers what types of products or services they
would like to see to learn where they can get the
most value for their investment.
3
Cut expenses
Cutting expenses may include switching to a less
expensive supplier, spending less on supplies or
reducing staff or staff hours. Laying off staff
members is one of the most difficult aspects of
business, but it can be necessary.
4
Increase the average size of orders
The key is to explain why customers might want to
buy the more expensive product and how it will
make things better or easier for them than the
less expensive model.
5
(No Transcript)