SEO, Google AdWords, AdSense

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Google AdWords vs SEO - basic function

• AdWords vs SEO ??
• The main components of SME (Search Engine
  Marketing) are AdWords and SEO.
• These are among your most valuable tools when
  running digital marketing campaigns.
• AdWords and SEO are different and similar both.
  depending on your business and marketing goals
  and situations, decide that you should use them
  together or separately.

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What is Google AdWords?

• In digital marketing, you may have heard people
  talking about PPC, AdWords, and terms like CPC,
  bids, and campaigns. But what these terms mean?
• We are here to clear things out.?
• Google AdWords (Google Ads) is an advertising
  platform owned by Google.
• Advertisers put their ads by using this platform
  in the google search result page and products.
• Result products (you tube, Gmail, etc..) and a
  thousand of other websites (google page) on
  google, all participates in the AdWords program
  called publishers or Google AdSense.
• As an advertiser, you have two way to deal with
  google
• pay when someone clicks on your ad (Cost Per
  Click or CPC)
• when people see your ad (CPM or Cost per
  Thousands of Impressions).

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What is SEO?

• SEO (Search Engine Optimization) try to show your
  sites on top or first page by gets better
  rankings in the search engine results pages of
  Google, Yahoo, Bing, and other major search
  engines.
• your website should be search engine friendly to
  get top in first page. like
• read easily by search engines and used with ease
  by users.
• 1.to have a fast and functional website with
  unique content that offers a good experience to
  the end-user

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AdWords VS SEO

• AdWords and SEO- lets compare both to get more
  clear
• AdWords is for paid campion to Google to get your
  sites and websites ranked by google itself while
  SEO works by time and update of your content that
  searched by end users, are applicable for all
  search engines.
• Adwords traffic is paid while organic
  traffic(SEO) is free
• AdWords is directly done by google with his
  algorithem so it comes on top quickly while SEO
  takes long time to be famous and get in top
  because of too many factors like searching
  topics, content, time, keyword, traffic
• AdWords is instant since it works in machinery
  environment but SEO is time taking because it is
  done by human in manual way
• AdWords is easier to calculate as it depends on
  google algorithm by the selected price but SEO is
  complex as it depends on too many factors
• AdWords traffic will stop when you stop paying
  for ads as code will not work for free but SEO
  traffic will last long as it creates needs,
  goodwill, reqirement and get famous for certain
  things
• AdWords target both google website and the
  Adsense inside it but SEO only target the search
  result pages
• Adwords ranked website will appear with AD symbol
  but SEO ranked site will appear normally without
  AD.