YouTube channel - PowerPoint PPT Presentation

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YouTube channel

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YouTube channel – PowerPoint PPT presentation

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Updated: 24 August 2021
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Title: YouTube channel


1
10 powerful tips to know before starting a
YouTube channel
  • l.

www.apponix.com
2
Over view
  • YouTube is the most popular video-sharing
    platform and has more than 31 million channels.
    The sheer number of channels illustrates the
    intense competition in this field. Today, content
    creators constantly look for the best YouTube
    equipment, shooting location, and editing tools.
    Armed with all of these, they intend to create
    quality content that will keep the subscribers
    glued to the channel.
  • However, keeping your viewers hooked to your
    YouTube channel is easier said than done. If you
    do not want to have your videos lost in a sea of
    content, you need to take proactive measures
    about creating a powerful YouTube channel. Here
    are ten tips that you must consider before you
    create your YouTube channel.

www.apponix.com
3
Consistent Posting
  • A look at some of the most popular YouTube
    channels will reveal that all of them are
    consistent with their posts. When you launch a
    channel, you cannot afford to wait for perfection
    in every single video.
  • Ideally, you should identify your resource
    availability and come up with a posting schedule
    that is convenient for you. Ensure that you stick
    to the schedule and deliver consistent content.
    When you force yourself to be productive for the
    first few days of your YouTube journey, and over
    time, it translates into a habit.

www.apponix.com
4
Doing the Homework
  • These days, you do not need a degree in
    filmmaking to create professional-quality videos.
    Do your homework and study content from
    television and OTT platforms like Netflix or
    Prime. Watching quality content will give you
    lessons in lighting, production quality, camera
    angles, etc. You can then incorporate these in
    your YouTube videos and give a boost to your
    video quality.

www.apponix.com
5
Gearing Up
  • Get yourself a camcorder that has in-built
    stabilization, a 50 X optical zoom range, and a
    minimum of 1080p video resolution. Choose an APS
    C sensor with a maximum 1.6 crop factor.
    If you want to skip the camcorder and use your
    smartphone, make sure that your phone is equipped
    with in-built stabilization, has low-light
    compatibility, and a minimum resolution of 13MB.
    We recommend that you use a device with storage
    of at least 128 GB. For those who intend to use a
    digital camera, choose a device with a minimum
    resolution of 1080 p. Fixed lens with optical
    zoom work well, and you must focus on a device
    with mic input. That way, you can connect an
    external mic to the camera for your recording
    purposes. If budget is not a constraint and you w
    ant to settle for the best, choose a
    user-friendly DSLR camera. We recommend sensors
    in the ISO range of 25,600. Pick a DSLR that can
    shoot at 24 to 60 fps and has the provision of
    autofocus in video.

www.apponix.com
6
Transcribing Your Video
  • You must transcribe all the video content that
    you post on YouTube. Search engines do not index
    captions, and that is why the transcription
    boosts your online visibility. From the viewers
    perspective, the transcriptions enable your video
    to reach users who have their devices on mute,
    are hearing impaired, or do not speak the
    language of the video. Studies establish that the
    addition of captions results in a 7.32 increase
    in the views of YouTube videos.

www.apponix.com
7
SEO Optimization of Video
  • The addition of primary keywords to the video
    title and secondary keywords in the description
    gives a major boost to the online visibility of
    your video. Pay special attention to the
    description section, as this will help a
    potential viewer get a perspective about your
    video. You can further optimize your video by
    adding tags that categorize the videos and help
    in ensuring that it reaches the target audience.

www.apponix.com
8
Adding Call-to-Actions (CTAs) and YouTube Cards
Cat the end of the video to guide the user.With
YouTube Analytics, you can identify points in
your video where the viewers are the most likely
to drop off. You can add YouTube cards at such
points to direct the user into watching some
other video from your channel.
www.apponix.com
9
Developing A Thick Skin
  • As you are considering starting a YouTube
    channel, chances are that you already know of its
    perks. What no one tells you is that the platform
    is not filled with not just angels. A slight miss
    from your end will be amplified, and you should
    be ready to bear the brunt and face the
    criticism. You should be able to tell apart
    constructive criticism and pure trolling. You
    must develop a thick skin that will allow you to
    ignore the trolls.
  • Every YouTube journey is unique, and you cannot
    expect to please every viewer all the time. The
    tips discussed in this article will help set out
    on your YouTube channel and attract viewers. As
    you create more videos, you will figure out the
    tactics that work for you and the ones that do
    not. Heres wishing you the very best for your
    YouTube adventures ahead.

www.apponix.com
10
Contact us
  • Head Office Bangalore 306, 10th Main, 46th Cross
    , 4th Block Rajajinagar, Bangalore 560010
    M 91 8050580888
    info_at_apponix.com

www.apponix.com
11
www.apponix.com
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