digital marketing (1)

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Digital marketing
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What is digital marketing ?

• Digital marketing is the component of marketing
  that utilizes internet and online based digital
  technologies such as computers, mobile phones and
  other digital media and platforms to promote
  products and services. Digital marketing is also
  known as online marketing or internet marketing.
  It is the promotion of brands to connect with
  potential customers using the internet and other
  forms of digital communication. The best Digital
  Marketing agency in Kerala Provides all the
  digital marketing solutions at fair prices.

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Top 5 Types of digital marketing

• Search engine optimization
• Pay per click
• Social media marketing
• Content marketing
• E mail marketing

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Search Engine Optimization

• Search Engine Optimization is the process of
  improving the quality and quantity of website
  traffic to a website or a web page from search
  engines. SEO targets unpaid traffic rather than
  direct traffic or paid traffic. It is a digital
  marketing strategy that focuses on the websites
  presence in search engines. SEO is performed
  because a website rank higher on the search
  engine results page. SEO creates more opportunity
  to the business. SEO Services in Cochin offer
  better services to the business which requires
  higher rankings in search engine results page.

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Pay Per Click

• Pay per click is an internet advertising model
  used to drive traffic to websites, in which an
  advertiser pays a publisher when the ad is
  clicked. Pay per click is commonly associated
  with first tier search engines. It is a way of
  buying visits to the site, rather than attempting
  to earn those visits organically.

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Social Media Marketing

• Social media marketing is the use of social media
  platforms and websites to promote a product or
  service. Social Media Marketing refers to the use
  of social media and social networks to market a
  companys products and services. It provides
  companies with a way to engage with existing
  customers and reach new ones while allowing them
  to promote their desired culture, mission, or
  tune. The SEM increases the traffic to the
  website and raising brand awareness and brand
  identity and also improves the communication with
  the audiences.

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Content marketing

• Content marketing is the marketing technique of
  creating and distributing valuable, relevant and
  consistent content to attract and acquire a
  clearly defined audience with the aim of
  profitability. Content marketing companies in
  Kochi provide good and essential contents to
  attract more visitors.

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E-mail Marketing

• E-mail marketing is the marketing technique by
  sending a commercial message, typically to a
  group of people, using email. It involves using
  email to send advertisements, request business,
  or solicit sales or donations.

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