Scope of SEO in 2021 - PowerPoint PPT Presentation

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Scope of SEO in 2021

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SEO (Search Engine Optimization) is marketing strategy about getting the top ranking on Google search results. In other words, it is the procedure by which organisations optimize their website in order to increase Visibility and Ranking in search engines. In this article, you will learn about Scope of SEO in 2021. – PowerPoint PPT presentation

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Title: Scope of SEO in 2021


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(No Transcript)
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SEO Industry Statistics
  • 68 of internet experience begins with a search
    engine. (BrightEdge)
  • 0.78 of Google Searchers click on the links on
    the second page. (Backlinko)
  • 53.3 of the internet traffic comes from organic
    searches. (BrightEdge)
  • 92.96 of global traffic is from Google Search,
    Google Photos and Google Maps. (Sparktoro)
  • SEO generates 1000 more traffic than organic
    social media. (BrightEdge)
  • 69.7 of search queries contain four or more
    words. (Ahrefs)
  • 60 of marketers claim that inbound (SEO, blog
    content, is their highest quality lead source.
    (HubSpot)
  • SEO leads have a close rate of 14.6. (HubSpot)

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SEO (Search Engine Optimization) is marketing
strategy about getting the top ranking on Google
search results. In other words, it is the
procedure by which organisations optimize their
website in order to increase Visibility and
Ranking in search engines. In this article, you
will learn about Scope of SEO in 2021. SEO is
not just adding new content but also optimising
the keywords in the content and building
authoritative backlinks and waiting for the
results. Digital Marketing course Due to the
continually evolving nature of Google algorithms,
SEO is becoming more and more complicated and
requires specialists, preferably a professional
who has pursued a digital marketing course, and
one who has worked on SEO projects.
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Skills Required For SEO Professional
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  • Basic Coding Skills
  • Keyword Optimised Writing
  • To succeed in SEO, you do not have to be a
    professional programmer.
  • Strong writing skills are a must for anyone
    managing an SEO campaign.
  • Analytical Skills
  • Knowledge of SEO tools
  • SEO professionals must be able to track, analyse,
    and report on core KPIs and success metrics using
    data analysis.
  • In order to do so, one should have the ability of
    employing different SEO tools.

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Job Titles and Salary range for SEO professionals
  • 1. SEO Intern
  • 2. SEO Trainee
  • 3. SEO Executive
  • 4. SEO Account Manager
  • 5. SEO Manager

6. SEO Team Lead 6. Head of SEOs 7. Outreach
Specialist 8. Link Builder
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SEO Jobs in the India
  • If we do a market research for SEO Jobs in
    different recruitment portals, we find that there
    is a huge demand for SEO professionals in the
    market.

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Lets look at some of the figures for recent
months.
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Naukri It has around 17047 open SEO positions.
For 0-3 yrs Experience there are 5120 jobs and
for Salary range between 6-10 Lakhs there are
9318 vacancies. Check link https//bit.ly/3azlvD
A
01
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LinkedIn
  • The biggest professional network portal LinkedIn
    almost 12000 SEO openings. Link
    https//bit.ly/37wBGja

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Shine too has around 4615 SEO jobs. Check Link
https//bit.ly/3aqBpQJ

Shine
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Monster India
  • Monster India has almost 900 job openings in the
    month Dec 2020. Check link https//bit.ly/2J8Bs8K

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Thanks
  • Thanks For Reading
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    webtrainings.2009_at_gmail.com
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