Title: How COVID-19 Impacted Brightidea’s Business
1 How COVID-19 Impacted Brightideas Business
The novel corona virus or COVID-19 has impacted
every business and industry. It has completely
changed the way businesses operate. Businesses
have started with working from home, and hence
remote collaboration is needed. During such a
situation, bringing changes in an organization
can be tedious as well as risky at the same
time. But innovation cannot stop due to COVID-19,
and businesses must keep on innovating newer
processes. Like other organizations, Brightidea
also underwent numerous changes in its business
processes due to COVID-19. The company started
off with different initiatives and once again led
the best innovation management software in the
market. Firstly, let us discuss about few changes
that Brightidea brought into its own
organization. Brightidea handled the COVID-19
pandemic by making work from home mandatory for
its employees. It imposed restrictions on travel
and large gatherings, besides ensuring that the
cloud infrastructure is not disturbed, and, as
always, the support team of Brightidea was
available 24/7 for any queries. Download free
Comparison Report _at_ https//www.360quadrants.com/s
oftware/innovation- management-software
Brightidea instituted mandatory work from home
and ensured its customers and partners were
provided service via videoconference, email, or
phone. It took actions that help in controlling
the virus spread. Brightidea service is deployed
on the cloud by AWS with comprehensive backup
policies. The company made sure that the
disaster recovery plan is in place along with the
infrastructure that is compliant with
certifications like SOC 2, ISO 27001, ISO 27017,
and CSA. Brightidea focused on client retention
as well as on building new client relationships
by offering a free trial of its products to
potential clients. Since every business process
was done remotely, Brightidea proved to be a
boon for multiple organizations as it improved
the business outcome for them. Along with the
free trials, the company offered products on
budget price so that innovation would not be
hampered in any way. With on-cloud software and
24/7 customer support from Brightidea, managing
and implementing the innovation process have been
easy for clients. Apart from this, to tackle the
pandemic, Brightidea and MIT are health hacking
COVID-19 through remote collaboration. MIT
focuses its resources, folks, and technology on
obtaining resolutions to overcome problems for
patients, people, and organizations fighting this
virus. Brightidea partnered with MIT to provide
a universal platform for doctors, scientists,
engineers, and patients to help them in
collaborating and health hacking. Download free
Comparison Report _at_ https//www.360quadrants.com/s
oftware/innovation- management-software
2HackCOVID19 initiative took place post this
partnership, which came up with an online forum
for numerous discussions and idea creation.
Remote collaboration is extremely important for
tackling this pandemic. The partnership between
Brightidea and MIT sets an example for the entire
business world, showing how such pandemic
situations can be tackled by coming together.
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