MANMOHAN29

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SEARCH ENGINE OPTIMIZATION
The process of maximizing the number of visitors
to a particular website by ensuring that the site
appears high on the list of results returned by a
search engine. Search engine optimization (SEO)
is the process of affecting the visibility of a
website or a web page in a search engine's unpaid
results - often referred to as "natural,"
"organic," or "earned" results.
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TYPES OF SEO
ON-PAGE SEO -On-page optimization (on-page SEO)
refers to all measures that can be taken directly
within the website in order to improve its
position in the search rankings. Examples of this
include measures to optimize the content or
improve the meta description and title tags.
OFF-PAGE SEO-Off-page SEO includes activities
done off of a website in an effort to increase
the sites search engine rankings. Common
off-page SEO actions include building backlinks,
encouraging branded searches, and increasing
engagement and shares on social media. In other
words off-page SEO is all the stuff that you do
off of your site to get Google and other search
engines to see your website as trustworthy and
authoritative.
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TECHNIQUES OF SEO
BLACK HAT SEO-Black hat SEO is the use of
techniques that are unacceptable to search
engines to boost a page's position in search
results. These techniques are intended to trick
search engines into giving pages higher positions
in search results, and they have no benefit to
site visitors
WHITE HAT SEO-White hat SEO is ethical SEO. Its
SEO techniques that search engines accept. White
hat SEO techniques are beneficial for site
visitors as well as for search engines. The goal
of white hat SEO is to improve search engine
result positions via methods that won't cause
search engines to penalize the site
GREY HAT SEO-Gray hat SEO is SEO techniques that
take more risks than white hat SEO techniques but
aren't likely to get your site banned from search
engines (although a search engine penalty could
result). They're questionable SEO techniques but
not in the same category as black hat SEO
techniques. However, what's considered gray hat
SEO today might be black hat SEO next year
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WHY WE NEED SEO
It can help you boost your credibility, earn more
traffic, and improve your online visibility.
Plus, you'll achieve all of those results with
spending a cent on ad space. Beyond that, SEO is
a great way improve the overall experience your
target audience has with your brand A
successful SEO strategy will attract thousands of
visitors to the website. While your visitors
explore your page, they are likely to follow you
by clicking on your social media icons. This is
one of the most influential benefits of SEO as a
huge number of people use social networking
sites. Beyond that, SEO is a great way improve
the overall experience your target audience has
with your brand. When you create content thats
in line with their needs, then make it easily
accessible on a user-friendly site, you position
your company as a helpful resource. Finally, as
you work on your sites optimization, its easy
to monitor and measure your results  meaning
youll never have to worry on whether youre
allocating your digital marketing budget
effectively. So if youve been wondering why your
site needs search engine optimization, the answer
is clear its one of the best ways to reach your
marketing goals.
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WHY TO JOIN OUR CLASS
Training Institute Pune is a leading institute
in Pune conducting training programs for various
software fields provides certification for both
individuals and organizations.Training Institute
Pune is subsidiary of Optimized Infotech which
offers IT services and training. We have built a
strong reputation to provide an excellent service
to individuals with a team of fully qualified
professionals. We deliver training to the
employed and unemployed individuals to enhance
their knowledge qualities in desired field.
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CONTACT US-
https//www.traininginstitutepune.in/seo-classes-p
une/
 MOB -91 8007777243 91 8007122500
ADDRESS-WAKAD   Office No. 101, Pride Purple
Square, Kalewadi Phata, Wakad, Pune 411 057