How Survey Reporting Can Accelerate Your Organization Growth

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How Survey Reporting Can Accelerate Your
Organization Growth
Data is the new oil. No matter how big or small
your brand is, intensive market research to
collect data is crucial. All the leading brands
are already well into collecting data to drive
their business actions and decisions. Take
Starbucks, for example, in 2008, Starbucks felt
the need to go beyond traditional surveys and
suggestion boxes to collect customers inputs.
Thus, they came up with My Starbucks Idea to
collect customers views on what they want the
brand to be like. Since then, Starubucks has
been tracking all the inputs and ideas and using
them effectively to hit the right chord with the
customers.
Out of a number of modern ways to collect data, a
survey is a traditional method that still
stands its ground. There are survey plugins like
a SuiteCRM/SugarCRM survey plugin or others that
have simplified survey creation and data
collection for businesses. There is one more
thing to consider here. Your unique ideas of data
collection may work wonders but raw data isnt
enough by itself. Unless you understand the data,
analyze it, and use it effectively it is of no
avail.
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• If you talk of survey data, how accurately you
  analyze the data matters. This is where survey
  reporting comes into the picture. Be it a
  SugarCRM survey, SuiteCRM survey, survey for
  Salesforce CRM, or any other survey reports help
  visualize data better to enhance
  decision-making.
• Here is a list of benefits survey reporting can
  provide
• Helps understand customers better
• Helps market research before a launch
• Helps reinforce branding with content
• Helps gauge customer satisfaction
• Thus, survey reports get you full visibility of
  your customers expectations and the gaps you
  should fill to be their first choice.
• Helps Understand Your Customers Better
• When creating the buyers persona, you may need
  to know the current demands and expectations of
  your target audience. Without a buyers persona,
  you may fail to gather small details like your
  target audiences daily habits, pain points,
  lifestyle choices, beliefs, and decision-making
  criteria.
• If you are able to collect all this info via
  surveys and compile a detailed report on it it
  can help create a big difference to your brand.
  With demographic data of your target audience at
  your disposal via accurate survey reports, you
  can use it for various business aspects.

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If you launch anything without getting insights
into current trends and demands it is sure to
fall flat. So, it is better to test the waters
before you launch something new. By gathering
survey reports and analyzing them thoroughly,
you can sync your upcoming product with
customers expectations and make it an ideal
fit. Helps Reinforce Branding via Content An
exhaustive survey results report with data about
your target audiences preferences, perceptions,
traits, etc. is like the goose that lays golden
eggs. Survey reporting is thus indispensable for
marketing purposes. Through collected survey
data, understanding the possible hurdles in the
market and customers perception about your
industry, becomes easy. You can use this data to
create content that can be more targeted by
refining the language and tapping into your
target audiences priorities. Further, you can
use this data to optimize your landing pages for
lead conversion. You can also enhance the
content of your product FAQ pages and run
targeted email campaigns to drive more
engagement and conversions.
Helps Gauge Customer Satisfaction
Survey reports also give you an idea of how
satisfied your customers are. Despite being a
very common use of surveys, it is one of the
most important as well. Survey reports like
status reports, question-wise reports, cross-tab
reports, etc. can give insights into customers
current likings. For instance, if you send two
customer surveys in a month you can compare
their responses. This comparison will help you
understand whether your response rate has gone up
or down. Also, it may help understand whether
the customers are happier than before or not.
Accordingly, you can collect insights into
technical faults, checkout issues, support
issues, etc. and make your products and services
better. Once you are on top of customers
satisfaction levels, it will automatically bring
you more customers and sales.
Over to You
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Understanding your customers better is the key to
success. A simple SugarCRM survey with a few
on-point questions can give you valuable data.
All you need is to collect that data and analyze
it through proper survey reports. There are
various SugarCRM survey plugins that you can use
to generate surveys and detailed reports. Our
SurveyRocket is a perfect fit for all the
SugarCRM users looking for a next-gen survey
plugin. Besides featuring survey reporting, it
has got a number of advanced features including
skip logic, data piping, NPS score, survey
templates, and more. On top of that, our company
prides itself on experience of over 14 years in a
variety of tech integrations for CRM, Shopify,
Magento, and other leading technologies. So, you
can stay assured of your success with our
SugarCRM survey plugin. To know how it works, you
can avail of a free-trial period we
provide. Take a 30-Day Free Trial Sourcehttps/
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