Top 3 factors that affect your online Reputation - PowerPoint PPT Presentation

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Top 3 factors that affect your online Reputation

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Online Reputation Manage is an award-winning online reputation management firm founded in 2017 that specializes in helping individuals and businesses to repair, protect, enhance, and manage their online reputation. The Online Reputation Manage Team has successfully helped thousands of clients fully resolve their online reputation issues. Our clients have included celebrities, politicians, executives, professional athletes, small businesses, Fortune 500 companies, and many more. – PowerPoint PPT presentation

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Title: Top 3 factors that affect your online Reputation


1
Top 3 factors that affect your Online Reputation
  • Presented by,
  • Online Reputation Manage
  • Contact No 91- 8700450757
    Email info_at_onlinereputationmanage.com

2
  • Back in the days when customers and clients used
    to deal face to face with the business, online
    reputation was neglected and wasnt considered as
    a very important area of invest time and money
    in.
  • But with time things change. Digitalisation took
    over and businesses, customers, clients started
    dealing and buying more on online than offline.
  • More than 65 of the consumers conduct online
    research before making a purchase. So it becomes
    extremely important to pay attention to how your
    business looks online in terms of reputation.
  • I have listed the top 3 factors that affects
    online reputation. Working on improving these XX
    factors will help businesses and individuals not
    only to gain more customers but also to retain
    them and build a good relationship to create
    loyalty between the business and the customer.

3
Customer Reviews
  • Today consumers have become vocal about their
    post purchase dissonance by giving reviews about
    the business over internet.In 2019, studies and
    research conducted by Bright Local in shows that
    91 of the consumers who read positive reviews
    are more likely to use the business while 82
    will not consider getting involved with the
    business after reading negative reviews.
  • Getting reviewed is important. The more the
    reviews the better and even a few reviews are
    still better than none.

4
  • So it is important to get reviewed. But whats
    more important is the nature of review that is
    whether it is a positive review or a negative
    review.
  • How you respond to them will decide the
    reputation you create for yourself in customers
    mind.
  • We have covered a lot article on How to handle
    negative reviews.

5
Social Media
  • Today everyone is on social media and yes you
    should consider having your businesss account on
    social media.
  • Why? Because through social media you will able
    to engage with your customers easily in a more
    humanised casual manner.
  • What is important is the consistency you show on
    social media with the content you post, the way
    you interact, your response time to a comment or
    query.

6
  • Acknowledging your customers and their
    suggestions will indicate the customers that they
    are being heard.
  • This way you will be able to improve your online
    reputation and customer perception towards your
    brand.

7
Your Online Existence
  • Just like a brick and mortar store, your physical
    presence, your online presence is also important.
    Is your website as attractive as your physical
    store, can customers find what they looking for
    easily, are things clearly visible on your site,
    do you actively make changes in your site with
    every update in technology and algorithms.
  • Its the landing page you should consider
    enhancing. How to know if your landing page needs
    some changes?
  • Have a look at your bounce rate in your Google
    Analytics account for every landing page.
  • A low bounce rate indicates that customers
    spend a said amount of time on your site which is
    good for your business because you have their
    attention on the specific landing page whereas a
    high bounce rate indicates that customers dont
    spend enough time on your landing page as they
    dont find the content engaging enough.

8
  • Not only that have blog for your website. Blog
    about relevant topic, products and services
    because a customer spend more time reading your
    views on a certain topic before engaging with
    your site.
  • Ask your readers to give feedback at the end of
    the blog. Blogs not only improve your reputation
    in the customers eye but also improves your
    domain authority.
  • Consistent blogging for 3-4 months will land you
    in top 20 SERPs in Google.

9
  • For more Enquiries, Feel free to Contact us,
  • Website https//onlinereputationmanage.com/
  • Email info_at_onlinereputationmanage.com
  • Contact No 91-8700450757
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