Title: A Taxi Booking App- Case Study
1A Taxi Booking App- Case Study
- Own a Taxi Booking apps like Uber, Ola. Know
about Features, On demand services, Efficiency,
App development and maintenance. Business with
Taxi Booking apps.
2To own a taxi booking app, need to know what is,
why is and how is the app works. AÂ Taxi Booking
app like Uber, Ola, recently the Rapido
(India). Easy of transport is made ease at big
cities almost in all countries by Taxi Booking
platforms and Companies like OLA, Uber, Rapido
and Call Taxi across the world. Now people are
booking taxi from their location step out to the
location step-in conveniently from mobile apps
unnecessary worry of parking, traffic, cost. even
i prefer most the times taxi bookings. very
convenient in booking, safe and secured at very
cost effective prices experiencing as personal
car vehicle. And the transportation through Cab
services are high in demand, and many top
business owners are looking for business by
transportation sector by developing and creating
a App like Uber, Ola. If you are looking for
Business development and to build a own Taxi
Booking App like Uber and Ola. we Suggest to
create a personalized app with In demand
Services. puzzle about development features, cost
of these mobile applications. Break it with
Us Get a Quote for your Idea of Taxi booking
application at Fugenx. before lets know the case
study of the application like Uber and Ola. that
helps to build a creative personalized app for
yourself.
3Case Study of the Taxi Booking App Uber and
OlaClick to know more Taxi Booking App
4Description Ola Cabs is an Indian ride sharing
company that provides services including
peer-to-peer ride sharing, ride-healing, taxi and
food delivery. The company is founded by ANI
Technologies Pvt Ltd and is headquartered in
Bangalore, Karnataka. Ltd. Ola valued at
approximately 10 billion by October
2019. Founded Mumbai 3 December 2010. Chief
Executive Bhaveesh Agarwal (3 December
2010) Adequate staffing companies Foodpanda
India Ola Electrical Mobility Headquarters
Bangalore Revenue INR 2,222 crore
(2018) Founders Ankit Bhati, Bhavish Agarwal.
5Business Plan Through many channels, Ola Taxi
Cabs act as a facilitator in giving taxi cab
booking administrations to clients. Prior to
this, customers can book their taxi cabs through
the site, call center or application. But Ola
later reconsidered their approach and made
appointments only through the form. Drivers have
the option to log in to the OLA application and
select their own time to identify customer ride
demands. They may be logged out of the frame as
needed. The source of OLAs profit is that its
costs are also small as it only needs to
contribute greatly to the commission and
technological advancement of any move. Ola has
proven to be an excellent step of creativity in
transportation, offering easy alternatives to
booking a taxi with the website and driver
compatibility for job readiness. Those who work
hard are reaping the benefits. These companies do
not have cars, do not hire drivers, they connect
with drivers through the application. A market
place where we are guided by technology. The
business began to expand at the speed of light
before the time plans were fulfilled.
6Marketing Strategy Strategic Partnership with
My Trip Law Cabs launched their partnership to
make my trip in 2013. Under this partnership, my
trip customers will receive rental car facilities
and arrive at the desired destination. Olas move
has helped to gain a larger base of customers as
people become more aware of the brand. Treating
with the customer The customer is in the
marketing center. All of these promotional
activities are primarily intended to increase
customer loyalty. Therefore, Olan does not leave
stone when it comes to customer care. Ola ensures
that all customers who use the Ola service are
happy. Additional credits added to the Customer
as for the inconvenience caused sometimes by any
error through the systems and also apologizes for
it. This means that the current client base is
not blocked.
7Marketing Strategy Advertising partnership with
TVF Ola has formed a partnership with the Indian
online web series platform TVF (The Viral Fever).
TVF has a strong fan base and Ola has made an
effort to take advantage of that situation. Ola
receives customers from existing TV fans, while
TVF also reaches Ola customers. Financial
Strategy Ola focuses on customer marketing by
dividing its aircraft into different versions to
suit customer demand and it also fits their
budget. Social Media These are other advertising
tools used by Ola to promote the product in the
market. Ola Cabs used banner advertising,
newspaper ads, wide-ranging TV commercials as
well as platforms such as Facebooks online media
site and Twitter as part of their initiative.
8- Challenges Facing Ola Cabs
- The competition is growing
- Womens safety.
- Competitive activity at the regional level.
- There is no relevant public administration body.
- Consumer satisfaction in this market is low.
- Falling in the wrong places.
- It takes a long time to get there.
- End of trip without warning.
- Driver behavioral problems.
9- Serial factor of Ola Cabs
- Ola is the first taxi aggregator service provider
in the country. - It ranks one in the field after getting a taxi
for sure. - The services provided by Ola are appreciated by
the people. - TV, online and print media have helped to create
awareness about the marketing company. - Customer base growth due to strong network
impact. - The financial condition of the company has
improved after making investments from various
companies.
10Business Output Ola has seen tremendous growth
in the taxi market sector. There is no going back
to Ola as every chance increases day by day.
Olas income has increased almost 10-fold over
the past four years. Today, it is the largest
taxi service provider in the country. Ola has
successfully attracted public attention and
created a sensation in the market for her
products. Ola can provide better customer
experience that helped to increase in customer
database. Ola has now shifted its focus towards
target markets and focused on providing the
desired services to the people in the target
market. Economic inequality is well accepted
based on class level and public conditions. Ola,
on the one hand, markets the brand through
traditional approaches and, on the other hand,
still uses the latest branding strategies. At the
same time, do not forget to emphasize his name in
the field of social security, create social
awareness and promote human activities. The main
factor in turning Ola into a profitable brand is
the companys reliable and easy access.
11A Taxi Booking App- Case Study
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- https//medium.com/_at_fugenxmobileappdevelopment/a-t
axi-booking-app-8bcce4e4942a - Read more Featured and Cost to develop App like
Uber and Ola ? - Reference Case Study data from Google and Wiki
- Referring link https//www.fugenx.com/portfolio/h
ow-much-does-an-app-like-ola-cost/
12Thank you
- Fugenx technologies
- Fugenx.com