Web Portal: A Solution Every Startup Should Have

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Web Portal A Solution Every Startup Should Have
Startup is the new way to do business across the
globe. Governments are pushing and promoting
young minds to start their own companies. From
making special policies to organizing
hackathons, funding to setting up incubation
centers, organizing business meetups, government
bodies are backing innovative ideas and
businesses led by young entrepreneurs. In fact,
big tech companies are also investing in small
scale startup companies which help them to
promote themselves better.
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Helping startups is a must as they face lots of
challenges in setting up their businesses. But,
there is one forever issue which these companies
face and i.e. to gain and retain customers. We
all know customers are king. Happy and satisfied
customers help you bring more customers and grow
your business. Remember, getting customers is not
just about contacting them it's about
connecting with them. There are many ways of
getting customers but having a web portal is the
new way for upscaling, enhancing, and growing
your business. Let's understand how a web portal
can help you as a startup company for gaining
and retaining customers even during the
pandemic. What is a web portal? According to
Liferay, A portal is a web-based platform that
collects information from different sources into
a single user interface and presents users with
the most relevant information for their context.
Over time, simple web portals
have evolved into portal platforms that support
customer experience initiatives. And heres how
it helps a startup likes yours grow
digital
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• Simplified Management
• This is one of the major issues most of the
  startups are facing. Many of them dont know the
  key of management. But, with the help of a
  single portal, you can manage your company,
  employees, and customers all in one place. Web
  portals can also work as an internal employee
  portal. Here, your employees can collaborate
  with each other and streamline internal
  operations. Not only this but with the help of a
  web portal it becomes easy for your customers to
  reach out to you. This not only reduces a lot of
  miscommunication and management mishaps but also
  simplifies internal processes.
• Flexible and User-friendly
• Digital is the new normal. From purchasing
  hairpins to big electronic items or even paying
  for everything is now online. Today more than
  half of the population of the world is dependent
  on the internet. In such a rat race, having a
  good, user friendly, and easy to navigate UI/UX
  is necessary. If your customers are facing
  difficulty in navigating through your web portal
  or even your website then it is likely that they
  will drop the idea of doing business with you.

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• Bad UI/UX is one of the major issues why your
  customers dont come back to your website. In
  this scenario, developing a custom web portal is
  the key. You can have complete control over
  these things and create a portal that lives up
  to your customers expectations helping you
  create a brand name.
• Secure Channel
• Security is an essential part of any online
  product today. Having a secure portal means your
  clients data is safe and they trust you with
  it. Your clients will also have individual login
  credentials using which they can log in their
  accounts and have access to their documents
  only. It works as a secure channel for your
  clients to communicate with you.
• Custom Solution
• There are thousands of web portals available in
  the market and looking at the different options
  with myriad features might confuse you. This is
  why a customized portal is the way to go. There
  are lots of web portal development companies out
  there that can help you to create a portal of
  your choice according to your business logic.

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• Having a custom portal means it can have the
  features and functionalities of your choice, you
  can also develop a custom theme based on your
  websites design language. Additionally, having
  a custom portal also gives you an opportunity to
  integrate features based on your clients'
  feedback as well.
• In short, having a custom web portal is a win-win
  situation for you as well as your customers.
• Single Sign-in Option
• Once the web portal integrates with your website
  then it becomes very easy for your customers to
  sign in to your portal. They can easily access
  the technical documents, generate tickets for
  their issues, access user manuals, understand
  your companys products, services, and many such
  things. Additionally, integrating web portals
  helps even your support team member in solving
  your customers issues efficiently.
• Creating a Brand
• If your company requires a strong social media
  presence then you can integrate the same in your
  web portal which makes it easier for you to
  interact with your customers. And

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get new customers as well. Not only communicating
but you can also come to know their issues
directly through social media platforms. We all
know how powerful social media is. Big tech
companies have dedicated support pages that help
their customers to easily solve the issues round
the clock. Providing round the clock support on a
platform of your customers choice will not only
help you in getting new customers but will also
build up the reputation of your company. Being
an entrepreneur has its own difficulties but with
the help of the technology and correct tools you
can surely make your name in the market.
Business is all about taking risks, sometimes
there are profits, sometimes there are losses.
But keeping up with the market trends is the key
to success. Source h ttps//www.sooperarticles.
com/internet-articles/web-dev e
lopment-articles/web-portal-solution-every-startup
-shoul d -have-1778322.html
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