How Content Marketing Can Help Collect Prospect Data

About This Presentation
Title:

How Content Marketing Can Help Collect Prospect Data

Description:

About Content Marketing- Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience and, ultimately, to drive profitable customer action. –

Number of Views:10
Slides: 4
Provided by: mba2021
Category: Other

less

Transcript and Presenter's Notes

Title: How Content Marketing Can Help Collect Prospect Data


1
How Content Marketing can help collect Prospect
data?
2
  • About Content Marketing-
  • Content marketing is a strategic marketing
    approach focused on creating and distributing
    valuable, relevant, and consistent content to
    attract and retain a clearly defined audience
    and, ultimately, to drive profitable customer
    action. Instead of pitching your products or
    services, you are providing truly relevant and
    useful content to your prospects and customers to
    help them solve their issues. Content Marketing
    is used by many prominent organizations in the
    world, including PG, Microsoft, Cisco Systems,
    and John Deere. (BBGV17620)
  •  
  • Who needs Content Marketing?
  • Content Marketing is a very useful tool to
    educate the audience about services and products
    offered by you. If you own, manage, monetize, or
    promote online content via Google Search, this
    tool is meant for you. If you are Small
    businesses or a start-up or SaaS and online
    service company or a Niche company or locally
    exclusive company or a Medical professional or a
    Legal professional or a Maintenance professional
    or owner of Restaurant or bar content marketing
    is useful and meant for you. The IT, Telecom,
    Cybersecurity and many other technological firms
    require content marketing.
  • How does Content Marketing work?
  • Content marketing usually involves posting
    articles and blogs on different platforms like
    social media to create awareness about a certain
    topic or services or products. The first step is
    writing a very precise and informative and
    attracting article and the next step is to
    publish on social media platforms so that it
    would reach the audience. Also only publishing is
    not enough but in order to reach the article to
    maximum prospects boosting the article is
    required. Once the article has reached and read
    by prospects they will be automatically attracted
    to website or will try to contact you. So the
    question is how content marketing can help to
    collect prospect data?

3
  • Prospect Solution-
  • The answer to the above question is Prospect
    Marketing. Prospect Marketing uses content
    marketing to collect the data of prospects with
    help of SEO and website. When prospects are
    directed to the article they are prompted to call
    for action like providing personal contact
    details for subscription of newsletter or email
    permission. Also sometimes due to articles
    prospects tend to visit the website or email or
    personal call which can provide contact data of
    prospects. This data collected can be used to
    contact the prospects further. Other advantages
    of Prospecting are reduced advertising cost and
    increases the conversion rate of the company.
  • Contact Us
  • Address Unit No.450, Mastermind One - IT Park,
    Royal Palms, Aarey Colony, Goregaon (E), Mumbai,
    India 400065
  • Phone 91 8097027355, 91 9137256150, 91
    9222086563
  • Website www.mbaprojectreports.com
  • Email   ebrandingindia2017_at_gmail.com  info_at_disser
    tationwritingediting.com
  •  
  •  
  •  
Write a Comment
User Comments (0)
About PowerShow.com