Title: 7 tips for writing content that works
17 Tips For Writing Content That Works
2INTRODUCTION
- Digital Marketing relies upon content to get the
message across. This is why the significance of
content simply cannot be ignored. Knowing that
content is the driving force behind a successful
digital marketing strategy this presentation will
give you tips for writing content that works.
3We encourage that you write content that solves a
problem. Just like a business intends to solve a
social need or problem your content must be
solution oriented. Be simple and comprehensive
while your at it.
1
Solution Oriented
4Digital marketing is practiced globally. This is
why when you write content, make sure you include
the world. This will help you engage potential
customers beyond borders as well. Use simple
words and examples that everyone can relate to.
2
Global Audience
5When youre writing content make sure you write
with a social responsibility. This means that you
must not write content that might trigger hate
speech or racial biases at any time. Avoiding
profanity will be rewarded as well.
3
Socially Responsible
6We live today in a very busy world. People have
less and less reading time at their disposal.
This means you must write directly to the context
and should convey your message as quickly as
possible.
4
Direct To Context
7You should write content just like you converse
with a friend. Be direct, humble and show genuine
concerns. This will help your readers to relate
with the situation youre highlighting in the
content. They will feel likely to engage with you
regarding it.
5
Be Friendly Engage
8Simple black white screen wont help gain more
attraction of your potential readers. You must
include multimedia by adding images, videos or
even soundbites to give added value to your
readers. Content with multimedia has significant
more chances to be shared by the readers as well.
6
Use Multimedia
9Digital world is ever changing, a matter of hours
and your whole digital marketing strategy might
need to be revised. Just like that your content
strategy needs to be updated regularly and that
will not be possible if you dont keep yourself
updated with time as well.
7
Keep Yourself Updated
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