SEO & Digital Marketing Expert in Bangladesh - PowerPoint PPT Presentation

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SEO & Digital Marketing Expert in Bangladesh

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Hi, this is dedernazmul SEO & Digital Marketing Expert . I will help to improve your business, visibility, brand recognition, and website traffic by achieving higher organic ranking in search engines for the keywords or phrases most popularly search by your target audience. In addition, I have been working Bangladesh Parliament Secretariat as an Administrative Officer for four years – PowerPoint PPT presentation

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Updated: 30 October 2019
Slides: 7
Provided by: dedernazmul
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Title: SEO & Digital Marketing Expert in Bangladesh


1
What is Search Engine Optimization (SEO)?
SEO stands for search engine optimization. It is
the process of optimizing a website for search
engines so that your site appears on the front
page for your targeted keyword in Google and
other search engines. SEO is an ever-changing
process that helps your website become relevant
to the major search engines and searches for
particular words and phrases. Search engines
usually change their algorithms, shuffle their
indexes merge results and share content. The
only relevant aspect about marketing your website
to search engines is that what works well today
probably would not work so well tomorrow. This is
the reason why you need an experienced SEO
consultant who keeps two fingers on the pulse of
the major search engines. If Google hiccups, we
know about it. If Yahoo or Bing! Stubborn, we
will coax those rankings back to the first page.
Working with search engines is a long- term,
high maintenance relationship and we are
dedicated to managing that relationship so you
do not have to, and at an investment, you can
feel good about.
2
Types of SEO Firstly, there are two types of
Search Engine Optimization 1. White Hat SEO
2.Black Hat SEO White Hat SEO It is the process
in which website ranked in the search engine by
doing proper work without any incompetent method
is called white Hat SEO. White Hat SEO is a
technique to increase the rank of your blog and
bring your site top in Google search results.
white Hat SEO has no risks because these methods
support all types of search engines Black Hat
SEO Black Hat SEO uses some illegal methods to
increase the rank of bogs by the violation of
search engine rules. Currently, Google is using
Artificial Intelligence (AI) technology to
determine Google search rankings, so it is
almost impossible to rank blogs in Black Hat SEO
tactics. For this reason, all the big SEO
experts are paying close attention to White Hat
SEO 1. Paid SEO 2. Organic SEO White Hat SEO is
two types Paid SEO Paid SEO is the process in
which the company has to pay to Google for every
click those who visit company profile service or
product is called paid SEO. Using these methods,
the company stays 1st place of Search Engine
Result Page .as a result, the company gets a lot
of traffic within the short spent of time
consequently company sell is increased Organic
SEO Organic SEO is the expression used to explain
processes to obtain a usual assignment on
organic search engine results pages (SERPS). The
SEO for which Google is not paid is called
Organic SEO. Organic SEO means the process of
positioning search results pages by following all
the rules of search engine optimization. On-page
SEO On-page SEO is all about the activities you
need to perfect a website/blog everything you
need to make a website a good one. On-page SEO is
a process of setting up exact keywords like
Keyword, Setting-up Meta, Naming Pages, Page
Search Descriptions, etc. And Off-page SEO is the
link to the
3
  • content of your blog to be shared on various
    popular sites, creating backlinks, joining in
    various forums, and promoting the blog, etc The
    tasks that need to be done For on-page SEO are
    given bellow
  • Meta Title
  • Meta Description
  • XML Sitemap Creation.
  • Favicon Mobile-Friendly Optimization
  • Canonicalization
  • Alt Tag (Image Optimization)
  • Google Search console
  • Google Analytics Setup and Monitoring
  • Headings

4
  • Directory Submission
  • Infographics submission
  • Forum Posting
  • Web 2 0 Site Submission
  • Guest Posting
  • Question Answer
  • Document sharing
  • Video-Sharing
  • Article submission
  • Broken Link Building

5
How can (SEO) help improve your business? Instead
of looking for business contacts, SEO brings
business contacts to you. Imagine this, when
your potential business contacts search on the
internet for the products/services you are
offering and your website appears right before
their eyes without having them to scroll down too
far or click on the next few pages. What are the
chances that you will receive a new business
lead? Moreover, SEO allows you to target business
contacts across the globe. All you need to do is
to optimize the keywords that your potential
business contacts are looking for seeking.
Contact us right away to find out how you can
rule over your competitors on the search engines.
Important information to take note of Search
Engine Optimization (SEO)Unlike Search Engine
Marketing (SEM), for example, Google AdWords
Advertising, where you can get your links up on
top of search engines in a couple of days, Search
Engine Optimization (SEO) may take up to 3-6
months to achieve optimal results. How you earn
money to learn SEO ( Search Engine
Optimization) There is some way you can earn
money to Learn SEO thus are given bellow that is
Google Adsense, Affiliate marketing, Marketplace,
Local Market, Local Business Google Adsense If
you can do proper Serch Engine optimization (SEO)
and your site do rank on googles first page,
Then Google AdSense would be one of the main
sources of income. For this you need to create a
website, and you have to publish content
regularly, and rank your site in google first
page, as a result very short spend of time
website A lot of visitors will start coming to
the website at that time you can add your site
in Google AdSense, And from there your income
will continue to be. This is a very good and
popular way of earning. Many people around the
world are earning this way. So Google Adsense
can be a good source of income Affiliate
Marketing Many online e-commerce websites offer
the opportunity to affiliate with various popular
blogs or websites. One of the best and largest
e-commerce websites is Amazon. All We may have
heard of the name Amazon. If you create a
website and write down details about various
products and If you put an affiliate link on the
site below that post by clicking on that link
Many people will buy the product from that
website as a result That e-commerce site will
give you some money from their dividend This way
you can earn money through your
website. Marketplace If you want to earn money
from the marketplace, you can join marketplaces
like Upwork.com, Eleans.com, Freelancer.com
6
fiverr.com, People Per Hour .com. After joining
these marketplaces you can do client SEO work
and get money from clients. Moreover, on that
particular website, a lot of companies come to
hire an SEO expert for their company SEO work.
So you can show your skills to your client. Local
Market If you can search well you will find many
in your neighborhood or on your social site
friendliest who want to do SEO work. Moreover
there you can earn them by doing their job.
Also You would find many companies in your
neighborhood that need staff for SEO, so if luck
is helping you can get a job. Also, By connecting
to different sites, you can make the contract
SEO and earn money.
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