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Digital Marketing Overview
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Agenda Style
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What Is Digital Marketing
Digital Marketing
Digital marketing is the marketing of products or
services using digital technologies, mainly on
the Internet, but also including mobile
phones, display advertising, and any other
digital medium. Digital marketing channels are
systems based on the internet that can create,
accelerate, and transmit product value from
producer to the terminal consumer by digital
networks. 
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WHAT DIGITAL MARKETING IS ABOUT
Digital Marketing
The major components of Digital Marketing are-
Search Engine Optimization, Social Media
Marketing, Email Marketing, Content Marketing,
Search Engine Marketing, Web Design, App
Development, Video Production, Branding.
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SOCIAL MEDIA MARKETING
Social media marketing is the powerful platform
for businesses to reach at desired customers and
goal.SMM is the type of marketing which believes
in creating and sharing content on social media
networks like face book, Instagram, twitter,
LinkedIn, Google YouTube, Pinterest to achieve
your marketing and branding goals. Social media
brings remarkable success to your business.
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CONTENT MARKETING
Content marketing is defined as strategic
marketing approach towards creating and
distributing valuable, relevant and consistent
content to attract defined audience. Powerful
content can build a powerful trust to your
customers. When customers read your content they
start making their views about your brand and
services. This content strategy will help your
customers to think the same thing about your
business.
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SEARCH ENGINE OPTIMIZATION
SEO is search engine optimization. Search engine
is a strategy used to increase amount of traffic
to your website by obtaining a high- ranking
placement in the search engine result
page(SERP).SEO helps to ensures that a site is
accessible to a search engine and improve the
chances of getting ranked by SERP. SEO is also
about making your search engine result relevant
and user friendly so that more people can come
and click the result when it is shown in the
search.
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EMAIL MARKETING
Email marketing is the best way to promote your
brand and services. Email marketing is use to
develop relationship between customers and
clients. Email marketing has two advantages i.e
price and ease. Emailing to your customers is
very inexpensive way to promote your brand and
services and it is also very easy to set up.
Email marketing can be use used to build trust
with customers over time to turn them into repeat
customers. It is very effective and easy way to
keep your customers updated about sales you are
running.
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WEBSITE MARKETING
Website marketing is the front -end marketing
information about your company and brand. This
tells the world who you are , what you do, where
to find you and why they should choose to work
with you. In website marketing you have to make
your own good website for your company and
services which is the best way to make people
aware of your services which product and services
you are offering and why it is necessary to use.
With the website marketing you can communicate
with your visitors effectively, you can improve
your connectivity, and you can prove your
reliability.
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PPC MARKETING
PPC is stand for pay-per-click.PPC is a
advertising model that allows the marketers to
place their ads on an ad platform and pay the
host of that platform for every time ad is
clicked. Search engine are popular advertising
platform where they allow you to display ads that
are much relevant to user for which they are
searching for.
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AFFILIATE MARKETING
Affiliate marketing is the process of earning a
commission by promoting other peoples product.
You find a product you like, promote it to the
others and earn a profit for each sale that you
make. Affiliate marketing is based on revenue
sharing like if you have a product and want to
sell more, you can offer promoters a financial
incentives through an affiliate program. If you
have ,no products and want to make money then you
can promote a product that you feel has value and
earn an income from it as an affiliate
marketers.
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BENEFITS OF DIGITAL MARKETING
BENEFITS

• Get Online Exposure
• Lead Generation
• Higher Ranking
• Can Reach Targeted Customers
• Improved Conversion Rate
• Build Brand Reputation
• No Limited Customer Visit
• Saves Time And Money
• Cost Effective
• Deal With Multiple User At Once
• Broad And Global Reach
• Track Performance

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• Why Digital Marketing Is Important For Business

• Digital Marketing enables real-time customer
  service
• Digital Marketing provides significant
  measurement and analysis of consumer behavior and
  engagement.
• Digital Marketing engage customers by social
  media.
• Digital Marketing grabs peoples trust

• Digital Marketing increases brand awareness and
  reach to targeted customers.
• Digital Marketing increases business reputation.
• Digital Marketing makes a possible direct
  communication path between your business and your
  customers.
• Digital Marketing can save your lot of money.

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• Our Services

Digital Marketing
Web Designing
Web Development
Logo Design
Application Development
E-commerece Website
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For More Information And Business Consultation
Visit our website www.webboostertech.com
Contact on 91 9075195698
Email- it_at_webboostertech.com
Address Web Booster Tech,Plot No2, Borgaon
road, Yogendra Nagar,Near Anant
Nagar,Nagpur,Maharashtra Nagpur440013
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