Title: BUS 300 Success Begins / snaptutorial.com
1BUS 300 Success Begins / snaptutorial.com
2BUS 300 Success Begins / snaptutorial.com
BUS 300 Quiz 9 ch.17 and 18 For more classes
visit www.snaptutorial.com 1. Branding is
about 2. A practice among some news editors
because of the proliferating raft of product
placements in the media is to 3. A major
difference between public relations and marketing
is that 4. If you've received publicity in
a magazine or newspaper, what can you produce to
extend the impact from that coverage?
3BUS 300 Success Begins / snaptutorial.com
BUS 300 Week 2 Quiz 1 For more classes
visit www.snaptutorial.com 1. Evidence of
the prominence of public relations
includes 2. Savvy individuals and
institutions must recognize the
importance 3. In a 2004 study by the search
firm Heyman Associates, which of the following
was NOT a characteristic of successful PR leaders?
4BUS 300 Success Begins / snaptutorial.com
BUS 300 Week 4 Quiz 3 For more classes
visit www.snaptutorial.com 1. Similar to
other top-level managers, public relations
managers need to 2. According to a 2008
survey, which of the following is true today
about the practice of public relations in the
United States
5BUS 300 Success Begins / snaptutorial.com
BUS 300 week 5 Quiz 4 For more classes
visit www.snaptutorial.com 1. A complex
legal issue in Internet law is cybersquatting,
which 2. A body of law that is particularly
relevant to public relations writers centers
around 3. Assume an employee is fired for
committing an illegal act. The employer
announces the cause for the firing in an
accurately written e-mail. The court agrees the
content of the e-mail
6BUS 300 Success Begins / snaptutorial.com