Mobile First Indexing - PowerPoint PPT Presentation

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Mobile First Indexing

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Mobile First Indexing is like a mobile version of your website. – PowerPoint PPT presentation

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Updated: 23 July 2019
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Title: Mobile First Indexing


1
MOBILE FIRST INDEXING
2
INTRODUCTION
  • It is like a mobile version of your website
  • It is the starting point for Google to get on
    with the indexing of the pages and becomes the
    baseline for all the other usages.
  • However, it is not only a mobile-only site.
  • If the site does not have a mobile-friendly
    version, then even then it can be included in the
    index.
  • However, that could impact your rankings
    drastically as compared to the ones who are
    having mobile rankings.

3
Mobile-First Indexing for your websites
4
What is exactly switching to mobile-first
indexing?
5
  • As the searches on the mobile are increasing, it
    is necessary to give priority to the mobile
    searches which happen and they should be
    extremely professional.
  • So what exactly is a search engine index?
  • It is a collection of different pages and
    documents, which the search engine has discovered
    and which mainly crawls through the different web
    links and gives them the priority to make way
    through the web links.

6
It is simply like Google makes its way to crawl
from the mobile web pages to the browser.
7
Tips on the mobile version of building your
website-
  • A mobile-friendly test-
  • It is extremely essential to have a
    mobile-friendly test and you need to see that
    each page should be tested separately as to give
    authenticity to the same. Testing all the pages
    will help you get a clear idea on the same and
    make you realize where your SEO factor lies.

8
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9
  • Check Google search console-
  • The basic test is also the Google search console.
    You can go to the dashboard and then Search
    traffic and then Mobile Usability.
  • It will show all the relevant searches on the
    website and put forward your SEO score.
  • You will also see a graph on your mobile
    usability index and then also find a report on
    the same with it.

10
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11
  • Optimize your site speed-
  • The speed of your mobile website should be in top
    gear. Google AMP is the future of your mobile
    website. So it should have a good speed.
  • You can at times also run a page speed test and
    see to it that it runs well and is in top gear.
    Maintaining a good speed is very vital in todays
    world and is an extremely essential part of SEO.

12
  • Optimize for the keywords-
  • Mobile searches are different as compared to the
    desktop version. So the optimization should also
    be on the same lines.
  • One way to get a hold of this is to optimize for
    your keywords and then make way for voice search
    as the main option. If you do want mobile search
    queries relevant for your website then you need
    to follow the following track-
  • Console
  • Search traffic
  • Search analytics

13
You should focus on Google SEO-
What does Google SEO exactly stand for?
14
  • Google My Business-
  • GMB is good ways of a professional SEO technique.
    You have to simply register a high-quality
    description of your business and services and
    then you can re-align your brand identity with
    the same.
  • Local reviews-
  • Local reviews matter and how! Positive reviews
    have a perfect Google search algorithm and the
    interaction with a happy customer will work for
    the web crawlers.

15
  • Schema Makeup-
  • Schema has various categories for your business
    and ads up the required value.
  • The categories are
  • How many hours are open?
  • The price range
  • The accepted payments
  • And many other strong attributes which will
    address your profile and make way for the most
    relevant profiles on the Google search engines.

16
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