What is Fusion Marketing from npiClick? - PowerPoint PPT Presentation

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What is Fusion Marketing from npiClick?

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Learn what fusion dental marketing is and how it can help you manage, market, and grow your dental practice. – PowerPoint PPT presentation

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Title: What is Fusion Marketing from npiClick?


1
What is Fusion Marketing from npiClick?
2
  • Fusion Dental Marketing generates a better
    client result by combining offline and online
    marketing into the same campaign. We can
    literally pinpoint the exact people you want to
    communicate with, both online and offline
    SIMULTANEOUSLY!

3
Why does it work better?
  • Because you waste fewer dollars targeting the
    wrong people. Targeting fewer of the wrong people
    means you can spend more money impressing more of
    the RIGHT people.

4
  • Impressing more of the RIGHT people in any given
    marketing area means a faster ramp up the bell
    curve. Impressing only the right people means the
    top of the bell curve will last longer.

5
Minimizing risk
  • Good, effective, long term dental marketing
    success is a continual devotion to minimizing or
    removing risk. Fusion Dental Marketing removes a
    lot of risk we couldnt possibly remove before.

6
Now we can
  • Lets say you want to get from 15 to 25 good
    quality new patients each month, on a relatively
    consistent basis. Who wouldnt right? You
    couldDeploy a FB Ad campaign independentlyDeplo
    y a direct mail campaign independently

7
  • In this scenario nobody really knows if people
    getting the mail are seeing your FB ads. We dont
    know if the FB ads support the information in
    your direct mailer or if the messages clash. All
    we know is Some people are getting your mail.
    Some people are getting your FB ads. Right now
    there are many dentists doing this exact thing.
    They are probably successful, many of them anyway.

8
Now lets compare
  • Using nearly the same budget resources, this
    dentist couldHit those direct mail targets and
    simultaneously hit those exact same people in
    FaceBook with zero waste. Over time, people will
    qualify in and qualify out of the mail list. Same
    with your FaceBook audience. That is just ONE
    example of the power of Fusion Dental Marketing.
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