MOBILE IN RETAIL – THEMATIC RESEARCH

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Rising Landscape In The Demand Of Mobile In
Retail Market Outlook Ken Research
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• SUMMARY
• As consumer retail spend continues to shift
  online and shoppers shop less in physical stores,
  the mobile channel is becoming increasingly
  important. The online market is set to be the
  fastest growing area of retail within the next
  five years and spend via smartphone is rising
  rapidly as consumers continue to turn to their
  convenient handheld devices to complete everyday
  tasks.
• Retailers are responding to the growth in mobile
  spend in various ways. Many have introduced
  functional apps and mobile optimized websites to
  ensure the mobile shopping experience is user
  friendly and seamless in order to drive
  conversion despite the screen size being much
  smaller than most desktops or laptops.
• Online pure plays such as Amazon and ASOS have
  implemented useful functions within their apps
  such as the ability to pay via Google Pay on
  ASOS' android app and push notifications to
  inform customers of updates to their orders on
  Amazon's app.
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• Mobile In Retail Market
• According to the report analysis, MOBILE IN
  RETAIL THEMATIC RESEARCH suggests that the
  online market is set to be the fastest growing
  area of retail within the next five years and
  spend via smartphone is rising rapidly as
  consumers continue to turn to their convenient
  handheld devices to complete everyday tasks.
• Many company and market players have introduced
  functional app and mobile optimized websites to
  ensure the mobile shopping experience is user
  friendly and seamless in order to drive
  conversion despite the screen size being much
  smaller than most desktops or laptops.
• Not only has this, many key players are taking
  advantage in this market which includes Alibaba
  group, Amazon, JD.com, Best Buy, ASOS Shop
  Direct, Otto group, Suning Electronics, Apple,
  Home depot, Tesco and others. Whereas, mobile
  retail is a type of retail market in which many
  key players can easily establish their business
  operations without investing huge capital or
  maintain huge inventories.

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• 
  Mobile In Retail Market
• In the Market of mobile in retail numerous number
  of major players are currently working throughout
  the globe, whereas some of the essential key
  players possess financial capabilities are able
  to aggressively expand in this domain.
• Additionally, online pure players such as Amazon
  and ASOS have implemented useful functions within
  their apps such as the ability to pay via Google
  Pay on ASO android app and push notifications to
  inform customers of updates to their orders on
  amazons app.
• The consumers can instantly open their Smartphone
  and look up for the product they wish to buy
  rather than moving to a store for a physical
  inspection of products. Hence, smartphones have
  brought appreciable facility into the inhabit of
  both the consumer as well as the retailers.
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• Mobile In Retail Market
• New innovations and development in the old
  processing units transform the market trend and
  completely change the industry of mobile retail
  and furthermore will lead to a simultaneous
  increase in the mobile retail industry.
• Moreover, development will welcome the new
  companies in the market which are having the
  potential of perceiving an Omni channel platform
  where a consumer who wants to buy smartphone can
  easily buy all types of goods and services which
  is driven by multiple factors which includes
  improved adoption by buyers for sales completion
  and improved mobile functionality for retail
  users.

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• Browse Full Market Report
• Mobile in Retail - Thematic Research

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