DIGITAL MARKETING

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welcome
DIGITAL
MARKETING
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WHAT IS SEO
Search engine optimization (SEO) is the practice
of increasing the quantity and quality of traffic
to your website through organic search engine
results.
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SEO
OFF PAGE
ON PAGE
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OFF PAGE
Off page SEO refers to techniques that can be
used to improve the position of a web site in the
search engine results page (SERPs). Many people
associate off-page SEO with link building but it
is not only that
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ON PAGE
On-page SEO is the practice of optimizing
individual web pages in order to rank higher and
earn more relevant traffic in search engines.
On-page refers to both the content and HTML
source code of a page that can be optimized, as
opposed to off-page SEO which refers to links and
other external signals
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OFF PAGE

• DIRECTORY SUBMISION
• CLASSIFIED SUBMISION
• ARTICLE
• BLOG COMMENTING
• FORUM POSTING
• BL (business listing)
• AFFILATE MARKETING

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ON PAGE
SITE PERFORMANCE SILOS CANONICAL URLS SITE
MAP ROBOTS.txt META TAGE KEYWORDS DENSITY TITLE
TAG FOR LINK
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THANK YOU
CREATED BY
ANAM LAIBA