What are the third party integration plugins for revive ad server?

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Third party integration plugins for revive ad
server
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Here, let me list out the five important plugins
which are very important while we do the
integration in the revive ad server. Lets get
started   SSP Plugin (OpenRTB API)   This plugin
for revive ad server is specifically used to
display the ads from ad exchange. With the
standard IAB format, it supports the mobile,
display and video ads.
https//www.reviveadservermod.com/
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Supply Side Platform
  Lets have a quick look on what is SSP?   SSP
can be expanded as Supply Side Platform which is
used by many publishers to create a advertising
space. The supply side platform is offered by
many companies since it has been related to
inventory management services.  
SSP allows the users to access programmatic
selling in ad exchange and it also provides
optimization in ad revenue and ad selling
costs.   By using the SSP in ad inventory, the
publisher can able to sell the impressions at a
highest bid rate and can access a wide range of
advertisers in the network
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What are the benefits of OpenRTB?

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• The plugin offers cost effective bidding for
  the buyers.
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• The publisher can get the highest CPM rate
  with the help of this plugin.
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• If the system already has OpenRTB setup, it
  can be easily integrated with SSP or DSP plugin.
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• The ad formats which are supported by this
  plugin are video, display and mobile ads.
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What are the characteristics of this plugin?

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• This plugin connects multiple RTB buyers into
  the network
• This plugin distinguishes the request and
  response of ad server and RTB buyers
• Since the plugin in fully object oriented,
  it can support display, video and mobile ads
• The plugin follows RTB bidding methodologies
  with first or second bid auction
• The plugin synchronizes ad server and RTB
  buyers with win notification
• The plugin follows OpenRTB and IAB
  standards the version followed by the plugin is
  2.1 and 2.2.
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Smaato SSP integration plugin

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• It is an integrated mobile advertising
  platform for advertisers and publishers.
• When this plugin got installed, it will send
  the request to the server and this request has
  requirements for the advertisement.
• A sample ad request may contain a
  requirement for the ad category, bid amount, ad
  specifications, targeting features and other ad
  requirements.
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• The server will analyse the request and send a
  appropriate response to Smaato.
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https//www.reviveadservermod.com/
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• The plugin sends the response in 300ms and
  all the received responses will undergo Smaato
  bidding process.
• In this bidding process, Smaato verifies the
  advertisement and selects the ad with the highest
  bid rate for advertising.
• When the advertiser ad got placed on a
  website, the plugin sends a bid win notice to
  revive ad server or it sends a bid loss report.
• All bid win and loss notices will be stored
  in the statistical report. To enable the bidding
  process, the system should possess an SSP plugin.

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Axonix integration

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• This plugin is a mobile advertising platform
  for the advertisers and publishers.
• The Axonix sends the ad request to the server
  and the particular request has ad criteria like
  bid amount, targeting options, ad specifications,
  ad categories and other requirements.
• When the request got received by the server,
  the plugin sends relevant ad response to Axonix.
• All the received responses of Axonix will be
  handled by the RTB bidding process.

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• The response with highest bid rate will be
  selected for the bidding process of Axonix and
  publishes the advertisement in applications and
  in mobile websites.
• If the advertisement is published on the
  internet, the server either receives bid win
  notice or bid loss status.
• To get on to the Axonix integration plugin
  the revive ad server must possess a DSP plugin.

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What are the characteristic features of Axonix
plugin?

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• Statistical report
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• The clicks and the impressions of
  advertisements are stored in the reports.
• The bid win amount, status of ad responses,
  number of ad requests are stored in the separate
  report.
• The reports are maintained individually for
  revive ad server and for the plugin.

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• Targeting options
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• There are some useful targeting options are also
  available in Axonix integration plugins they are
  as follows
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• Age targeting
• Gender targeting
• OS targeting
• Mobile device targeting
• Domain targeting
• And Geo targeting.

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• Benefits
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• This plugin can advertise the ads of
  internal mobile advertisers to global mobile
  websites and applications.
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• It facilitates the advertiser to earn more
  revenue out of their advertisement.

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DSP plugin for revive ad server

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• It is used to purchase mobile, online video
  and display advertisements from worldwide
  publisher websites.
• The plugin connects the advertisers with the
  ad exchange platform where the publisher sells
  the ad inventories.
• It benefits the users by providing ad
  placement and automated ad pricing.
• The benefits of DSP are the price of the
  inventory which is selected automatically and the
  ad placement will occur without the manual
  interference.

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• DSP provides a separate platform for overall
  ad management operations which provides account
  management features for various ad agencies that
  grants the wide access to numerous ad inventories
  of the publisher available in the ad exchange.
• The DSP plugin allows the users to choose
  the desired ad inventory and targets the
  customers using the available targeting options.

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• The ad inventories are purchased using real
  time bidding process for the better ad placement,
  accurate pricing and ad optimization.
• This plugin will select the inventory which
  is based on the ad requirement and provides the
  access to the broad range of ad exchanges.
• This plugin provides the real time bidding
  and the automated trading for the ad campaigns
• This feature can meet all the requirements
  in campaign management process
• This plugin may offer efficient ad tracking
  and inventory bidding for the users.
• The ads which are selected in the bidding
  process will be placed in real time on
  publishers websites.

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• Click tracking of third party ad tag by using
  macro plugin
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• It is used to track the clicks of third
  party ad tags in the revive ad server with the
  support of macro.
• In the third party ad tag, macro enables the
  process of click tracking and the revive ad
  server would replace the macro click with the
  revive click URL for tracking the clicks in the
  third party server and in revive.