Data Monetization Market Challenges to Growth

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Data Monetization Market
Global Opportunity Analysis and Industry
Forecast, 2017-2023
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INTRODUCTION
Data Monetization Market by End User Global
Opportunity Analysis and Industry Forecast,
2017-2023, the global data monetization market
was valued at 44,869 million in 2016, and is
projected to reach at 370,969 million by 2023,
growing at a CAGR of 35.4 from 2017 to
2023. Continuous rise in the volume of
enterprise data, technological advancements in
big data analytics solutions, and increase in
importance to generate new revenue streams drive
the growth of the global data monetization market
growth. However, security and privacy concerns
hamper the market growth. Based on end user, the
BFSI segment led the market in 2016, and is
projected to maintain its dominance in the
future. However, the others segment is expected
to witness the highest growth, owing to increased
adoption of data monetization solutions in
numerous industry verticals due to its potential
benefits.
Data Monetization Market
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Data Monetization Market
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Data Monetization Market
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Data monetization involves the monetization of
the asset of data to generate high revenue from
available data sources or real-time streamed data
by introducing the discovery, capture, storage,
analysis, dissemination, and use of that data.
Data monetization leverages data generated
through business operations as well as data
associated with individual factors and with
electronic devices sensors contributing in the
Internet of Things (IoT). This data is used to
generate valuable insights for the organization
to generate new revenue streams. The growth of
the global data monetization market is driven by
continuous rise in enterprises data,
technological advancements in big data
analytics solutions, and increase in focus of
organizations to generate new revenue streams.
However, security and privacy concerns related
with data monetization solutions imped the market
growth. On the contrary, increased awareness
about the potential benefits of the data
monetization solutions and its increased adoption
among telecom service providers are expected to
provide potential opportunities for market
expansion.
OVERVIEW
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• The other segment is expected to exhibit
  significant growth in the global data
  monetization market during the forecast period.
• In 2016, the BFSI segment accounted for the
  highest revenue among the other end users.
• North America generated the highest revenue in
  2016.
• Asia-Pacific is projected to exhibit substantial
  growth during the forecast period.

KEY FINDINGS
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Data Monetization Market by End User
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Some of the key players operating in the data
monetization market that are profiled in the
report include Accenture, SAP SE, Adastra
Corporation, Monetize Solutions, Inc., VIAVI
Solutions Inc., ALC, Reltio, Optiva, Inc.
(Redknee), and Cisco Systems, Inc., and Mahindra
ComViva. TOP IMPACTING FACTORS Continuous rise
in the volume of enterprise data, technological
advancements in big data analytics solutions,
increase in importance to generate new revenue
streams, and surge in awareness towards the
potential benefits of data monetization drive the
growth of the market. However, security and
privacy concerns are expected to negatively
impact the data monetization market growth during
the forecast period. Need More Information
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KEY PLAYERS and Top Impacting Factors
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