Title: Magento 2 Migration: 15 Compelling Reasons to Upgrade Now
115 Compelling Reasons You Should Migrate
YourWebShop to Magento 2
2Ever encountered prompts to upgrade your software
applications? Yes, of course! We all have at some
point, for our applications, software suites or
operating systems.
Every few years, software product manufacturers
do come out with an upgrade in order to
re-envision the possibilities of their platform
keeping pace with the latest development
practices.
Magento, the leading ecommerce platform, also
followed suit and unveiled Magento 2 in 2015 to
lay a strong technological foundation for future
growths.
Our team of Magento Certified Solutions
specialists was super-excited to explore the new
advanced features of the latest version.
3Addressing the dilemma of e-commerce owners
- New releases, however, do not leave everyone
excited! Some of our e-commerce clients who were
running their web shops on the previous version,
Magento 1 were confused about their future moves
after the launch of Magento 2. - Unfortunately, the scenario hasnt changed much
and some degree of confusion is still lurking
among a lot of e-commerce owners. They arent so
sure whether to upgrade to Magento 2 or not and
even if they should, why? - If this sounds like you then you are on the right
page! In todays post, we would be unearthing an
array of capabilities of Magento 2 and empowering
you to make an informed decision.
4 Why should you migrate to Magento 2?
5Here are 15 persuasive reasons compiled by our
Magento development experts to help you overcome
the barriers that are hindering your path towards
Magento 2 advantages
6- Contemporary online shoppers perform more than
50 of online transactions on mobile devices. The
responsive frontend design of Magento 2 makes it
possible for you to deliver intuitive shopping
experiences to your customers across all types of
devices. - If your web shop is not responsive, heres what
you are missing out! Responsive themes not only
enhance user experience but also impacts ranking
of your website in search engine result pages
(SERPs).
1
Mobile SEO-friendly
7- If your web shop is running on Magento 1 then you
are well aware that each time a product is added
to the shopping cart, the system reloads the
page. This in turn negatively impacts the user
experience. - And this is a known fact that if a page takes
more than 3 seconds to load then it usually leads
to cart abandonment. This is something you cannot
ignore if you want to run a profitable web shop.
2
Ajax cart
8- In case your customers are adding more products
to their cart then this page reload time can add
up and become a major pain point. - Magento 2 addresses this issue by including an
Ajax Cart out-of-the-box, i.e., without you
having to install any module. - Ajax Cart uses JavaScript to add items to the
shopping cart and it doesnt make the entire page
to reload, thus enhancing user experience.
9- Caching systems store the page elements of
frequently accessed web pages to serve your site
visitors faster by reducing load time. - Thus, caching systems accelerate performance of
your website and help you deliver great user
experience. - The best thing about Magento 2 Enterprise Edition
is that caching system like Varnish, a widely
used HTTP accelerator, comes built-in with native
support.
3
Varnish caching
system
10- In Magento 2, the admin Dashboard enables you to
find crucial business information about your
e-store in one single place thanks to its
sophisticated and intuitive interface. - It allows you to find out the overall state of
your business effortlessly by just viewing the
financial data displayed by the dashboard.
4
Modern admin Dashboard and simpler navigation
11- The Dashboard primarily presents an overview of
- last orders placed,
- frequently searched terms,
- most viewed products,
- average order amount,
- new customers,
- lifetime sales, etc.
- Furthermore, the admin interface of Magento 2 is
simpler making it a welcome feature for e-store
owners.
12- Furthermore, the admin interface of Magento 2 is
simpler making it a welcome feature for e-store
owners. - E-commerce merchants who have already used the
complex admin interface of Magento 1 would
definitely enjoy this easier and simpler admin
navigation of Magento 2. - So, with Magento 2 you can manage your online
store efficiently as well as effortlessly.
13- Magento enables you to make a robust and
profitable online presence thanks to its amazing
out-of-the-box features. - Moreover, it also provides you with the
flexibility to enhance your e-stores overall
performance with the myriads of Magento
extensions available.
5
Installation of modules
easier and cheaper
14- However, installing new modules and extensions in
Magento 2 is easier as well as cheaper compared
to Magento 1.x versions. - This is because of HTML5, Less, CSS3 and
require.js which makes the front-end development
simpler and thus modifying the functionalities
easier.
15- Yet another useful and welcome feature of Magento
platform is that it allows you to integrate
various systems like inventory management
software, customer relationship management tool
and enterprise resource planning software to your
e-commerce website. - The integration at times doesnt go smoothly and
while Magento communicates with the other
systems, the messages get lost. To track those
messages becomes a daunting task, however.
Easy integration
6
Easy integration
16- This issue is addressed by the Magento 2
Enterprise Edition with a framework called
RabbitMQ (Message Queue) which monitors
communication between Magento and enterprise
softwares. - As the second part of its name suggests, this
framework stores unsent messages and forwards
them to the relevant system as early as possible.
17- Smooth and simple checkout process plays a
crucial role in increasing conversion
rates.Magento 2, with its new and streamlined
checkout ensures faster and easier checkout
process for customers.
7
Streamlined
checkout
18- Lets see how
- It allows customers to register after placing an
order rather than during the checkout process. - Customers can find order details in every step of
checkout process thus keeping them at ease. - With fewer confusing formalities and fewer forms,
customers can now focus on completing the
checkout process thus minimizing cart
abandonment. - Integration with PayPal has been improved as you
need not provide additional information like
billing address which is handled by PayPal. - It includes product photos in order summary which
builds up on buyer confidence and cuts down on
returns leading to higher conversions.
19- Magento 2 Enterprise Edition comes with
Elasticsearch which improves quality of searches
and thus user experience. - It can easily handle large catalogs and scale
search capacity as the number of queries rise. It
already handles 33 languages out-of-the-box which
translates into simpler global deployments.
8
Elasticsearch
technology
20- Misspellings in customer searches would no longer
be an issue because Elasticsearch offers
suggestions as well as synonym management via
Magento Admin. - In short, this improved search powers you by
increasing relevancy and conversions of your
Magento 2 store.
21- In Magento 1, often there are problems on the
customer side due to straining of the platform
from the admin side resulting from database
overload. - This is because customers, website administrators
and developers use the same database in Magento
e-commerce website. - Magento 2 Enterprise Edition offers three
separate databases for product data, order
management and checkout respectively.
9
Multiple master
databases
22- This scalability ensures that your customers
shopping experience is never affected by the
merchandising activities or order management. - Even Magento development experts enjoy scaling
different database tiers and allocate separate
master databases to support different website
activities.
23- Magento 2 makes creating new product easier by
facilitating product upload through simplified
step-by-step process. - Moreover, it offers a great opportunity to
merchandise your products by allowing you to
easily add videos from YouTube or Vimeo besides
product photos.
10
Simplified
products upload
24- Any e-commerce store that takes business
seriously considers personalized customer
experience a basic requirement. - Personalized payment methods, up-sell and
cross-sell offers, providing customers with
discounts comes easy to web shop owners using
Magento 2s advanced promotion rule builder. - You can determine what content you want your
customers to see and what specific discounts and
gift coupons you want to offer them by monitoring
their on-site behaviour.
11
Improved
customization
25- Magento 2 is far better than its predecessor no
doubt for it has lower hardware requirements to
yield the same level of performance. - Acquiring new hardware not only incurs cost but
can also serve as a potential source of
complications. - Thus, Magento 2 is more cost-effective than
Magento 1 even if you are using a hosting service.
12
Lower hardware
requirements
26- Enhanced performance of your e-commerce website
translates into more user interaction with your
e-store and fewer abandoned carts. It has been
observed that page loads in Magento 2 are twice
as faster than Magento 1.
13
Improved performance
and scalability
27- Research data from trusted sources reveals that
Magento 2 stores can handle up to 37 percent more
orders per hour compared to Magento 1 stores. - This also means that a Magento 2 store can handle
more traffic and manage million page views per
hour efficiently without breaking down during
peak hours.
28- Security is the primary concern of web shop
owners as news of cybercrime is rampant these
days. Magento 2 effectively addresses this
concern with its security features including
strong data encryption. - This security feature protects passwords and
other sensitive information like credit card
information, payment and shipping module
passwords, etc by enciphering with the AES-256
algorithm.
Strong data encryption
14
29- This confidential information is further
decrypted and the remaining information is hashed
with a robust SHA-256. - You can either let the encryption key tool that
comes with Magento 2 platform to generate a key
during installation or choose to set the key as
per your requirement.
30- Regression testing, unfortunately, wasnt easy
with Magento 1 to screen it for bugs. - Especially, when your site is complicated with
lots of customized features, modules and
extensions, and also gets massive traffic, it is
highly important to minimize the risks. - Magento 2 with its built-in testing framework
makes it much testing much easier. You can run
automated tests on any Magento website
irrespective of its size and complexity.
15
Built-in testing framework
31- Is upgrading your e-store to
- Magento 2
- an onerous process?
32Any migration process is not absolutely painless
however, if you get proper assistance from
professionals then the process can get easier and
smoother.
Migrating to an entirely new platform would
demand serious commitment, on the part of
e-commerce owners as well as developers, to the
planning and implementation of the procedure.
33When you consider migration from Magento 1 to
Magento 2 platform you would need to keep the
following things in mind
Find out if your server meets the Magento 2
requirements or you would need to upgrade to a
new one.
Your Magento certified solution specialists would
need to check whether all the third-party
extensions installed on your web shop have
compatible Magento 2 versions or not.
Remember that the structure of Magento 2 is
completely different than Magento 1 hence all
your sites themes would have to rebuild.
In case core tables Magento 1 database were
changed during installation then migration would
get more complex.
The more customizations you have done to your
Magento 1 store the more amount of work your
migration process would demand.
You can also consider this as an opportunity to
revamp your site and enhance user experience of
your customers.
34Why partner with
Helios Solutions?
We have been a Magento e-commerce development
company for more than a decade empowering clients
with a robust and meaningful web presence.
Our Magento developers have hands-on experience
in enabling e-commerce clients to get
early-adopter advantage with Magento 2.
Many of our clients have leveraged the new
feature enhancements of Magento 2 to move their
business forward by delivering great shopping
experiences and driving sales.
You too can make your web shop scale and evolve
with this industry-leading technology and leave
your mark in the e-commerce space. Happy selling!