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Global Personal Hygiene Industry Research

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Global personal hygiene market is geographically spread across North America, Europe, Asia Pacific, and Rest of the World. North America and Europe account for a larger share in the personal hygiene market with the presence of large number of players. – PowerPoint PPT presentation

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Title: Global Personal Hygiene Industry Research


1
  • Awareness in Health and Wellness to Promote
    Global Personal Hygiene Market Ken Research

2
Industry Overview
  • Global population are interested in personal
    hygiene so as to protect their health and keep
    their life healthy. Personal hygiene is a
    behaviour that is practised in daily life to
    protect health, body, hair, mouth and teeth which
    need to be cleaned regularly. The clothes worn
    are washed frequently to avoid any sort of
    infections and diseases. Personal hygiene is
    directly connected to health. To maintaining good
    health of a human body, it is necessary to check
    the food consumed, maintain clean body, physical
    exercises and safe sexual relationship which are
    a part of personal hygiene. Various diseases are
    developed due to lack of cleanliness. Inefficient
    personal hygiene leads to the development of
    parasites, worms, scabies, sores, tooth decay,
    diarrhoea and dysentery. There are various
    benefits of personal hygiene such as germs are
    removed from body, removes bad smell of body,
    personal relaxation, decrease in muscular
    tension, increases skin health, better appearance
    and more self confidence. The report titled
    Global Personal Hygiene, provides a
    comprehensive analysis of global personal
    hygiene, various personal hygiene products,
    trends in personal hygiene market, geography,
    leading players, availability of personal hygiene
    products and future of global personal hygiene
    market.

3
Various Products in Personal Hygiene Market
  • Global personal hygiene market is gaining
    significant due to rising concerns over health,
    grooming, and beauty among consumers. Few
    commonly available personal hygiene products are
    deodorants and antiperspirants, bath products,
    shower products, and soap. The anti-perspirants
    segment consists of antiperspirants and
    deodorants in the form of spray, stick, roll-on,
    cream, gel, and solid formats. The bath and
    shower products consists of bubble-bath washing
    gel, bath time washing gels, lotions, non-liquid
    products such as bath bombs, beads, and salts.
    Soap segment consists of bar soaps and liquid
    soaps.

4
Trends in Global personal Hygiene Market
  • The rising consumer disposable income along with
    the consumers willingness to spend on personal
    care is one of the key factors driving the sales
    of personal hygiene products. It was observed
    that there is an increasing competitiveness among
    the leading players and product innovation that
    is fuelling the growth in this market.
    Premiumisation is also a major cause for the
    growth of the personal hygiene market in the
    emerging economies. Global consumers are
    attracted towards the best available products in
    the markets, which is boosting the overall
    revenue generation of the personal hygiene
    market.
  • Global personal hygiene market is geographically
    spread across North America, Europe, Asia
    Pacific, and Rest of the World. North America and
    Europe account for a larger share in the personal
    hygiene market with the presence of large number
    of players. The major contributors in the global
    personal hygiene market are the emerging
    economies such as Brazil, India, and China in the
    APAC region and ROW. This trend is due to the
    ever-growing population, increase in consumers
    disposable income, improving literacy rates and
    rising awareness about the importance of
    maintaining personal hygiene which are
    stimulating the growth of the personal hygiene
    market.

5
Leading Players in Global Personal Hygiene Market
  • Large and international players dominate the
    global personal hygiene market and have limited
    the entry of new players. Almost all the
    prominent players aim to differentiate their
    products by continuous innovation, research and
    development of new products. Therefore, there is
    a stiff competition among the global personal
    hygiene market leading players. Few prominent
    players in the market are Unilever, Johnson
    Johnson, Carrefour, Reckitt Benckiser Group,
    Auchan, Safeway, Publix, Godrej Industries
    Ltd., Costco, Helen of Troy Ltd., Proctor
    Gamble Company, Kroger, and Colgate-Palmolive
    Company.

6
Availability of Personal Hygiene Products
  • The distribution channels in global personal
    hygiene market are specialty stores, hypermarkets
    and supermarkets, and department stores. The sale
    of personal hygiene products through physical
    stores is higher compared to the online stores.
    However, high penetration of the internet in
    developing countries has boosted the growth of
    sales in personal hygiene products through
    e-retailing. This will have a positive impact on
    the growth of the personal hygiene products
    market in the offline distribution channel.
  • Future of Global Personal Hygiene market
    Globally, the well-being of the population is
    necessary for the development of a country.
    Almost all the governments and large
    organizations worldwide are taking initiatives to
    promote awareness regarding the importance of
    maintaining personal hygiene. These initiatives
    will help in the growth of the personal hygiene
    products market over the next few years.

7
Key topics covered in this report
  • Global Personal Hygiene Market
  • Global Personal Hygiene Industry Research
  • Global Personal Hygiene Market Forecast
  • Global Personal Hygiene Market Revenue
  • Global Personal Hygiene Market Demand
  • Global Personal Hygiene Market Drivers
  • Global Personal Hygiene Market Competition
  • North America Personal Hygiene Market Revenue
  • Europe Personal Hygiene Market
  • Asia Personal Hygiene Market
  • Middle East Personal Hygiene Market
  • Deodorants Share in Personal Hygiene Market
  • Global Personal Care Products Market
  • Global Female hygiene Products Market
  • Global Male hygiene Products Market
  •  

8
  • To know more, click on the link below
  • https//www.kenresearch.com/consumer-products-and-
    retail/cosmetics-and-personal-care/global-personal
    -hygiene/143999-95.html
  • Related Reports
  • https//www.kenresearch.com/consumer-products-and-
    retail/cosmetics-and-personal-care/personal-hygien
    e-in-the-united-states/144089-95.html
  • https//www.kenresearch.com/consumer-products-and-
    retail/cosmetics-and-personal-care/personal-hygien
    e-in-south-korea/144088-95.html
  • Contact Us-
  • Ken Research
  • Ankur Gupta, Head Marketing Communications
  • sales_at_kenresearch.com
  • 0124-4230204
  •  
  •  

9
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