9 Ecommerce Marketing Skills That Drive Success

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9 E-commerce Marketing Skills That Drive Success
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Content Marketing Data Analysis

• Content Marketing
• A good content is what pours in traffic and of
  course, a good traffic means an increase in lead
  generation.
• Need to be clear with your content and it should
  deliver valuable information.
• Data Analysis
• Data analysis is the ability to comprehensively
  think and forecast the implications of statistics.

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Testing and Information Collection Design

• Testing and Information Collection
• E-commerce application/sites are web applications
  or mobile application too. So, they undergo all
  the typical test like Functional Testing,
  Usability Testing, Security Testing, Performance
  Testing, Database Testing, Mobile Application
  Testing, A/B testing.
• Design
• Graphics captures the first attention. 
• The most important factor of driving and keeping
  people engaged is to offer best UX and UI.

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Development

• Development
• Identify the product/service, and the customer
• Choose the right ecommerce website development
  platform
• ERP, CRM, Database compatibility and integration
• Payment gateway integration
• Robust backend
• Choose the right ecommerce website hosting
  platform
• Speed, Uptime, Support, Scalability, Security
• Ecommerce website testing

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Advertising

• Advertising
• E-commerce advertising should be planned,
  created, purchased, executed, and measured.
• It should be done in several channels, using
  several sorts of media, together with
  pay-per-click advertising on search engines and
  on social media sites,
• show advertising,
• native advertising,
• mobile advertising,
• video commercials

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Email Promoting

• Email Promoting
• Most effective way of marketing.
• Choose your Email Recipients with Care
• Catchy Subject Lines
• Cart Abandonment Emails
• Timing Frequency of Email
• Segmentation Of Emails
• Personalize with Design

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Marketing Automation

• Marketing Automation
• It will detract promoting expenses, increase
  conversion rates, boost average order price, and
  improve shopper expertise.
• Promoting automation is regarding managing the
  processes and workflows in an automation platform
  like Marketo, Infusionsoft, or even MailChimp.

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Search Engine Optimization

• Search Engine Optimization
• It is the method of optimizing web pages for web
  crawlers to access easily. 
• On-site SEO What rules to apply on your site to
  make it search engine friendly.
• Off-site SEO How to promote your website or blog
  so that it can rank better in search results.

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