Reasons Why Football Streaming Will Conquer Thailand

1
Reasons to Believe Online Football Streaming Will
Conquer Thailand
2
Intro

• Thailand, one of the most beautiful, interesting
  and exotic countries in the world, is also a
  hotbed of passionate football fans.
• There is a new service disrupting the way we
  consume sports media and it is online streaming.
  Powering up the cord-cutting phenomenon in
  America and other western countries, it has
  arrived in Thailand, but can it trigger a similar
  response?
• Of course, it will and today you are going to
  discover the reasons to believe so.

3
Highest Football Interest in the Region

• If we check the global statistics of football
  interest, we will find out that Thailand ranks in
  the top four.
• This is a clear indicator that Thailand is a
  profitable market for online streaming companies,
  because there is enough demand to supply. That is
  why companies with a global presence like beIN
  Sports, have decided to expand their operations
  to this country.
• Surprisingly, there is another Southeastern Asian
  country in the top 10 Malaysia
• According to many, this region of the world will
  be the leader in sports online streaming
  adoption, because it is still new to them.
  However, companies will have to adjust to
  demographics. For example, football interest is
  high in Thailand, but Philippines prefers
  basketball.

4
They Love Football

• Especially English football.
• The people of Thailand are very passionate about
  this sport, and it is evident during English
  leagues and important tournaments.
• Their style and the intense marketing campaigns
  of English clubs have been enough to make
  Thailand fall in love with clubs like Liverpool
  and the Manchester United football club. In
  recent times, Leicester City has become a top
  choice as well.

5
They Love Football

• It is evident that people are PASSIONATE about
  football, and therefore, will be willing to
  invest in a proper service that allows them to
  watch their favorite matches. Where there is
  passion, there is an opportunity for profit. Most
  marketers can attest to this fact.
• Some can argue that they would rather watch the
  matches at sports bar with their friends, but
  that is a weak argument because many would prefer
  to stay at the comfort of their home and to
  stream and watch the match directly on their TV.
  This makes it easy to enjoy with family and
  friends.

6
Pricing Is Incomparable

• A service of great qualities and useful features
  offered at a low price is the dream of every
  football fan. Cable subscriptions have failed to
  offer these features, and we believe that this is
  a gap that online streaming can fill.
• Here we have the perfect recipe a passionate
  audience and a high quality and affordable
  solution.
• With the right marketing, there is no reason for
  online streaming companies not to conquer this
  country, because it delivers exactly what Thai
  football fans want.

7
Bottom Line and Final Thoughts

• Even though everything seems great, we have to
  understand that the adoption of this type of
  technology is still in its early stages in
  Southeast Asia.
• More marketing and education on the advantages is
  necessary for companies to succeed in acquiring
  more clients.
• There are enough reasons to believe that many
  companies will do a great job in this country
  because the features most football streaming
  services deliver is exactly what this audience
  wants.

8
Bottom Line and Final Thoughts

• Nonetheless, once this trend gains more momentum,
  nothing will stop it. Thai people are already
  waking up to the huge advantages of online
  streaming, and thus, it is just a matter of time
  before it booms.
• Are you a firm believer that football streaming
  will conquer Thailand?
• Let us know in the comments!

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