Quick Tips for Website Conversion Optimization | Newton Consulting

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Your Unique Selling Proposition (USP) should be
Crisp and Clear

• You have 8 seconds for a compelling headline and
  landing page. After 8 seconds, majority of the
  visitors leave.
• Visitors should get a clear message on your
  homepage or landing page as in why they should do
  business with you and in what way it will benefit
  them.

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Overcome any obstacles to a Purchase

• If visitors are not comfortable purchasing
  from you then overcome their inhibitions by
  building a sense of trust in them. You can do
  this by
• Including a behind the scenes video of your
  company and how you operate on a routine basis.
  Videos can lead to an increase in sales by 144.
• Include customer testimonials to build trust.
• Highlight your USP, how long you have been in
  business, how many projects youve completed,
  customer satisfaction rate, etc.

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Have a minimalistic approach towards building a
website

• Did you know that a 1-second delay in loading
  your website can result in a 7 reduction in
  conversions? Remember, successful websites are
  for their readers, not their owners. Your website
  should be clean, well-organized and in sync with
  your unique value proposition. Make sure to have
  ample landing pages because the more landing
  pages you have, the more leads you are likely to
  get.

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For More Information

• India Office
• 512-513, Devika Tower, Nehru Place,
• New Delhi-110019
• 011-65578601 9958787711
• About Us
• Newton Consulting India is the subsidiary of
  Newton Consulting Group Inc. with its HQ in New
  York, USA. We are the top brand consulting firms
  in India. Our services include Business
  Consulting, Product Development, Creative
  Designing and Digital media marketing. If you are
  looking for a branding agency then call us at
  011-65578601 our visit our website
  http//www.newton.co.in.