Title: CGD 218 (Ash) Course Teaching Resources/snaptutorial.com
1CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
The Best way to predict the Future is to create
it.....To Best way....
www.snaptutorial.com
2CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
CGD 218 Entire Course For more classes
visit www.snaptutorial.com CGD 218 Week 1
Assignment Why is Visual Literacy Important CGD
218 Week 1 Journal The Evolution of Media CGD
218 Week 1 DQ 1 Using Visuals to Communicate
CGD 218 Week 2 Assignment Final Project - Step
Two
3CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
CGD 218 Week 1 Assignment Why is Visual Literacy
Important For more classes visit www.snaptutorial.
com Why is Visual Literacy Important Watch
Brian Kennedys TedTalk Brian Kennedy Visual
Literacy and Why We Need It (http//www.youtube.c
om/watch?vOefLEpds5Is), and address the
following questions
4CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
CGD 218 Week 1 DQ 1 Using Visuals to
Communicate For more classes visit www.snaptutor
ial.com Using Visuals to Communicate Regardless
of where you work or what your career is,
learning how to communicate effectively and
professionally is important if you want to
succeed. Further, learning how to successfully
utilize visual media in your communication can
dramatically enhance the effectiveness of your
message.
5CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
CGD 218 Week 1 Journal The Evolution of
Media For more classes visit www.snaptutorial.co
m The Evolution of Media Over the past
several decades, communication media have evolved
significantly. In addition to communicating
messages through books, newspapers, and
magazines, we now have the ability to communicate
through blogs, websites, and social media like
Facebook, Twitter, and YouTube. Now, more
6CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
CGD 218 Week 2 Assignment Final Project - Step
Two For more classes visit www.snaptutorial.com
Final Project- Step Two Last week, you
discussed a possible message to communicate in
your final project. For this assignment, you will
develop an outline that clarifies your message
and expands upon it, filling in any gaps that
either your classmates identified in the
discussion forum, or you identified over the past
week.
7CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
CGD 218 Week 2 DQ 1 Typography in Business For
more classes visit www.snaptutorial.com Typography
in Business Oftentimes, we cant avoid using
words to communicate messages. And sometimes,
were even limited with the visuals we can
include. So, how can we make our messages as
clear and aesthetically pleasing as possible?
Incorporating typography can assist us in this
especially in the business setting. Take a look
at the following documents and examine how
strategic use of typography and white space has
affected the second document.
8CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
CGD 218 Week 2 DQ 2 Bauhaus Manifesto For more
classes visit www.snaptutorial.com Bauhaus
Manifesto Your textbook describes design in light
of the Bauhaus manifesto. According to the
Bauhaus Design History (http//designhistory.org/B
auhaus3.html), what was so new about the Bauhaus
modern art school was its attempt to integrate
the artist and the craftsman, to bridge the gap
between art and industry. It goes on to explain
that mass production was the god, and the
machine aesthetic demanded reduction to
essentials, an excision of the sentimental
choices and visual distractions that cluttered
human lives.
9CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
CGD 218 Week 3 Assignment Using Photographs from
the Web For more classes visit www.snaptutorial.
com Using Photographs from the Web Today more
than ever, photographs and other visual media are
at our fingertips. Whether its through Google
Images or Flickr, we have endless visual media
available for us to use. Or, do we?
10CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
CGD 218 Week 3 DQ 1 Photography and Composition
For more classes visit www.snaptutorial.com Pho
tography and Composition When considering
magazines like National Geographic, or social
media like Pinterest, it becomes evident that
photography plays an instrumental role in visual
communication. However, creating an impactful
photograph is not always easy.
11CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
CGD 218 Week 3 DQ 2 Motion Pictures For more
classes visit www.snaptutorial.com Motion
Pictures Like photographs, motion pictures are a
significant medium for visual communication. Wat
ch at least three of the documentary trailers,
below Documentary Trailers Food, Inc.
(Trailer) (http//www.imdb.com/title/tt1286537/)
Inside Job (Trailer) (http//www.imdb.com/title/tt
1645089/) Marley (Trailer) (http//www.imdb.com/ti
tle/tt1183919/) Planet
12CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
CGD 218 Week 3 Journal Visual Communication
Today For more classes visit www.snaptutorial.co
m Visual Communication Today Visual
communication is just about everywhere we look.
Reflect on the visuals youve seen in your daily
life over the past couple weeks, and the messages
theyve communicated (e.g., TV commercials,
billboards, magazine ads, web ads, websites,
product packaging, photographs, etc.). Do any
stand out in your mind? If so, why do you think
they were so effective in getting your attention?
Are there any trends you are noticing
specifically in todays media?
13CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
CGD 218 Week 4 Assignment Final Project - Step
Three For more classes visit www.snaptutorial.co
m This week, locate at least five possible
visuals that you might utilize for your final
project (e.g., photographs, drawings, video
clips, screenshots, etc.), and add them to your
existing project draft. Be sure to reference any
visuals that you did not create. Then, 1-2 pages,
explain why you selected the visuals you did, how
they support your intended message, and what
reaction or results you hope to gain from the use
of these visuals.
14CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
CGD 218 Week 4 DQ 1 Brand Identity For more
classes visit www.snaptutorial.com Brand
Identity As stated in your textbook, branding is
equated with everything from creative strategy to
logotype design. It is said to exist through
sophisticated color palettes, product packaging
and service trademarks. Some marketers insist
that branding is corporate image. Others align it
with cohesive marketing communications,
positioning, slogans or taglines.
15CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
CGD 218 Week 4 DQ 2 Advertising For more
classes visit www.snaptutorial.com Advertising T
he textbook explains that, although
counterintuitive, advertising should not focus on
the product or service being sold, but should
rather focus on the needs and desires of its
target market. It quotes Michael Newman (2003)
stating
16CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
CGD 218 Week 5 Assignment Final Project Using
Visuals to Communicate a Message For more
classes visit www.snaptutorial.com Final
Project Using Visuals to Communicate a
Message Assignment Instructions Visual media can
have significant impact on how effectively a
message is communicated. Appropriate and
strategic visuals can inspire the audience, lend
clarity to a message, and, in general, say things
that words alone cannot.
17CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
CGD 218 Week 5 DQ 1 Social Media For more
classes visit www.snaptutorial.com Social
Media Social media can have a significant impact
on a companys success (both positive and
negative). What are the pros of social media, and
how do you think they can be harnessed to promote
effective communication? What are the cons, and
how do you think they can be avoided, to prevent
a communication disaster? Identify one example
that illustrates effective use of social media,
and one example that illustrates ineffective use
of social media.
18CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
CGD 218 Week 5 DQ 2 Reflecting on Visual Literacy
in Business For more classes visit www.snaptutor
ial.com Reflecting on Visual Literacy in
Business Review the concepts weve covered in the
past few weeks of this course, and list five
take-aways. Explain why the five take-aways are
relevant to you. Then, describe at least one
concept that is either still unclear to you, or
one youd like to explore further.
19CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
CGD 218 Week 5 Journal Packaging Visual
Communication For more classes
visit www.snaptutorial.com Over the past few
weeks, youve worked to put together a
communication piece through the use of visuals.
Describe the steps you took to get to your
finished communication product, and explain how
these steps were helpful. Finally, describe how
failing to put as much effort into the
preparation stage could be detrimental to the
ultimate communication of your message, and
describe how this concept can be applied to the
messages you communicate in your work
environment.
20CGD 218 (Ash) Course Teaching Resources/snaptutori
al.com
The Best way to predict the Future is to create
it.....To Best way....
www.snaptutorial.com