How Online Reviews Affects Your Local SEO

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How Online Reviews Affects Your Local SEO
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Reviews Can Boost Your Ranking

• According to research, reviews signals are
  thought to move up by 8.4 of the ranking factor
  utilized by search engines which highly affects
  your business in the search results.
• Google also made it transparent that the quality
  and amount of reviews that a website has plays a
  role in determining local SEO ranking.

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Reviews Boost Sale Conversion

• Online reviews have been known to boost sales for
  many businesses. In a survey 92 of consumers see
  reviews for local businesses and 40 of them form
  an impression by reading just one to three
  reviews.
• So how does this interpret to sales? Several
  consumers read reviews at the period of sale and
  make a purchase choice then and there, based on
  what they read.

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Reviews Develop Customer Trust

• Not every review will be positive, but how you
  manage reviews, is what will make the difference
  . While consumers see positive reviews in high
  regard, several also take into consideration how
  a business manages negative reviews.
• You may not be actively obtaining reviews from
  your customers/clients, but it possible are some
  of them have already discovered your listing on
  various review sites and are leaving remarks
  about their experiences.

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Reviews Generate Supplementary Long-term
Marketing Materials

• There is no better genuine marketing than
  testimonials from happy customers. Customers who
  leave reviews and comments when they are happy
  with a service continues to increase year over
  year.
• This gives businesses a steady stream of positive
  communications that they can showcase on their
  website and social platforms going forward.

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Summary

• Getting reviews from customers to optimize your
  business for local SEO has invariably been one of
  the most important things that every business
  should include in their marketing strategy.

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Thank You For Your Valuable Time

• Salt Rank
• 2300 Main Street
• Suite 900
• Kansas City, MO
• 64108
• http//www.saltrank.com/