Brand Name versus Store Brand Sodas - PowerPoint PPT Presentation

About This Presentation
Title:

Brand Name versus Store Brand Sodas

Description:

For more Classes Visit www.tutorialoutlet.com Brand Name versus Store Brand Sodas – PowerPoint PPT presentation

Number of Views:13
Slides: 4
Provided by: JoeMaloner

less

Transcript and Presenter's Notes

Title: Brand Name versus Store Brand Sodas


1
BRAND NAME VERSUS STORE BRAND SODASTUTORIALOUTLET
.COM
2
Brand Name versus Store Brand Sodas
  • FOR MORE CLASSES VISIT
  • www.tutorialoutlet.com
  • Previous research indicates that identification
    of colas, on the basis of taste alone, may not be
    accurate (e.g., Pronko amp Bowles, 1948).
    Recent research with orange juice indicates that
    taste preference ratings vary based on whether
    brand name information is known or unknown (Wulf,
    Odekerken-Schroder, Goedertier, amp Van Ossel,
    2005).

3
BRAND NAME VERSUS STORE BRAND SODAS
TUTORIALOUTLET.COM
Write a Comment
User Comments (0)
About PowerShow.com