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Title: MKT 438 NERD Teaching Resources /mkt438nerd.com


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MKT 438 NERD Teaching Resources / mkt438nerd.com
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MKT 438 NERD Teaching Resources
MKT 438 Entire Course And Final Guide FOR MORE
CLASSES VISIT www.mkt438nerd.com       MKT 438
Entire Course And Final Guide
3
MKT 438 NERD Teaching Resources
MKT 438 Entire Course FOR MORE CLASSES
VISIT www.mkt438nerd.com   MKT 438 Week 1
Individual Assignment Defining Public Relation
Paper MKT 438 Week 1 DQ 1 MKT 438 Week 1 DQ 2
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MKT 438 NERD Teaching Resources
MKT 438 Final Exam Guide FOR MORE CLASSES
VISIT www.mkt438nerd.com       Complete the Final
Examination. 1. The objective of public
relations is to sell 2. The R-A-C-E
approach to defining public relations includes
the following components
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MKT 438 NERD Teaching Resources
    MKT 438 Week 1 DQ 1 FOR MORE CLASSES
VISIT www.mkt438nerd.com       Should a company
be concerned with public opinion? Why or why not?
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MKT 438 NERD Teaching Resources
MKT 438 Week 1 DQ 2 FOR MORE CLASSES
VISIT www.mkt438nerd.com       Which PR
communication tool do you feel is the most
effective? Why?
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MKT 438 NERD Teaching Resources
MKT 438 Week 1 DQ 3 FOR MORE CLASSES
VISIT www.mkt438nerd.com       What role does PR
play in your organization? Explain your answer.
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MKT 438 NERD Teaching Resources
MKT 438 Week 1 Individual Assignment Defining
Public Relation Paper FOR MORE CLASSES
VISIT www.mkt438nerd.com       Resources
University Library, Internet Write a 700- to
1,050-word paper in which you define PR. Include
in your paper
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MKT 438 NERD Teaching Resources
MKT 438 Week 2 DQ 1 FOR MORE CLASSES
VISIT www.mkt438nerd.com       What are some
positive and negative aspects of publicity?
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MKT 438 NERD Teaching Resources
  MKT 438 Week 2 DQ 2 FOR MORE CLASSES
VISIT www.mkt438nerd.com       At what stage of
the PR campaign should evaluation occur? Explain
your answer. What are three types of evaluation
techniques used in PR? What are examples of each
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MKT 438 NERD Teaching Resources
MKT 438 Week 2 DQ 3 FOR MORE CLASSES
VISIT www.mkt438nerd.com       How would PR
research impact a PR team? Give an example
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MKT 438 NERD Teaching Resources
MKT 438 Week 2 Individual Assignment Public
Relations Case Study (BP) (2 Papers) FOR MORE
CLASSES VISIT www.mkt438nerd.com    This Tutorial
contains 2 Papers MKT 438 WEEK 2 Public
Relations Case Study MKT 438 WEEK 2 Public
Relations Case Study Resource The Practice of
Public Relations textbook, University Library,
Internet
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MKT 438 NERD Teaching Resources
MKT 438 Week 2 Team Assignment Public Relations
Campaign Overview Paper FOR MORE CLASSES
VISIT www.mkt438nerd.com       Resources
University Library, Internet, and the
Virtual Organizations can be found on the student
website at Select a PR scenario from the
following list
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MKT 438 NERD Teaching Resources
MKT 438 Week 3 DQ 1 FOR MORE CLASSES
VISIT www.mkt438nerd.com       What PR tools are
critical in building long-term relationships an
organization's publics? What are the advantages
and disadvantages of these tools?
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MKT 438 NERD Teaching Resources
MKT 438 Week 3 DQ 2 FOR MORE CLASSES
VISIT www.mkt438nerd.com       What is your
organization's relationship with the local,
regional, national, and global media? How does it
impact your organization's PR coverage?
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MKT 438 NERD Teaching Resources
  MKT 438 Week 3 DQ 3 FOR MORE CLASSES
VISIT www.mkt438nerd.com       How critical is
the internal communications process in PR?
Explain.
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MKT 438 NERD Teaching Resources
MKT 438 Week 3 Individual Assignment
Organizational and Societal Functions of Public
Relations Paper (2 Papers) FOR MORE CLASSES
VISIT www.mkt438nerd.com       This Tutorial
contains 2 Papers MKT 438 WEEK 3 Organizational
and Societal Functions of Public Relations Paper
Resources The Practice of Public Relations
textbook, University Library, Internet
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MKT 438 NERD Teaching Resources
MKT 438 Week 3 Team Assignment Public Relations
Campaign Strategy Paper FOR MORE CLASSES
VISIT www.mkt438nerd.com       Resources
University Library, Internet Write a 1,250- to
2,000-word paper in which you recommend strategies
to build media relations and generate publicity
for the
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MKT 438 NERD Teaching Resources
MKT 438 Week 4 DQ 1 FOR MORE CLASSES
VISIT www.mkt438nerd.com       Why is it
important to integrate anticipated crisis
responses in an organization's proactive PR
planning?
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MKT 438 NERD Teaching Resources
MKT 438 Week 4 DQ 2 FOR MORE CLASSES
VISIT www.mkt438nerd.com       What potential
effects can a crisis have on an organization?
Explain your answer.
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MKT 438 NERD Teaching Resources
  MKT 438 Week 4 DQ 3 FOR MORE CLASSES
VISIT www.mkt438nerd.com       Read the case on
the Exxon Valdex. What do you see as the top PR
problems from this case and what would you do
differently if you were in the PR department?
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MKT 438 NERD Teaching Resources
MKT 438 Week 4 Individual Assignment Effective
Communication Case Study Analysis FOR MORE
CLASSES VISIT www.mkt438nerd.com       Resource
The Practice of Public Relations Select one of
the following case studies located in The
Practice of Public Relations or a case study
assigned or approved by faculty
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MKT 438 NERD Teaching Resources
MKT 438 Week 4 Individual Assignment Public
Relation Case Study ( McDonalds) (2 Papers) FOR
MORE CLASSES VISIT www.mkt438nerd.com       MKT
438 Week 4 Individual Assignment Public Relation
Case Study ( McDonalds) (2 Papers)
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MKT 438 NERD Teaching Resources
MKT 438 Week 5 DQ 1 FOR MORE CLASSES
VISIT www.mkt438nerd.com       How has technology
impacted the dissemination of information to
global publics?
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MKT 438 NERD Teaching Resources
MKT 438 Week 5 DQ 2 FOR MORE CLASSES
VISIT www.mkt438nerd.com       How can the power
of PR influence and change your point of view? Is
this ethical?
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MKT 438 NERD Teaching Resources
  MKT 438 Week 5 DQ 3 FOR MORE CLASSES
VISIT www.mkt438nerd.com       How has
globalization, technology, and diversity affected
PR in the past five years
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MKT 438 NERD Teaching Resources
    MKT 438 Week 5 Individual Assignment Managing
a Crisis Using PR Simulation Summary FOR MORE
CLASSES VISIT www.mkt438nerd.com      Resources
the simulation Managing a Crisis Using PR located
on the student website. Complete the
simulation. Write a 600- to 900-word summary
answering the following
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MKT 438 NERD Teaching Resources
MKT 438 Week 5 Team Assignment Final Public
Relations Campaign (Delta Airlines) FOR MORE
CLASSES VISIT www.mkt438nerd.com       Resources
The Practice of Public Relations, textbook,
University Library, Internet Part I Write a
700- to 1,050-word paper that will include the
following elements in your Public Relations
Campaign
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MKT 438 NERD Teaching Resources / mkt438nerd.com
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