What is Google Hummingbird: Changing SEO? - PowerPoint PPT Presentation
Title:
What is Google Hummingbird: Changing SEO?
Description:
Google Hummingbird came into existence for the public on the 17th of September, 2013. This new model is intended to make search engines more directed toward conversational search and User intent rather than keyword-based search. – PowerPoint PPT presentation
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Title: What is Google Hummingbird: Changing SEO?
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The goal is to provide results that actually
answer the question
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Google Hummingbird Changing SEO
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(No Transcript)
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Google is changing the approach of Google search
from keyword-oriented searches to intent-oriented
searches, and this will have a significant impact
on the ranking of a website.
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Hummingbird uses semantic search i.e. it
considers the meaning of the query and gives
results catching up the meaning with content
strategy. Ostensibly, the goal here is to give
out results that are accurate and relevant.
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