ANALYZE A RECENT PURCHASE / TUTORIALOUTLET DOT COM

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ANALYZE A RECENT PURCHASE / TUTORIALOUTLET DOT COM
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ANALYZE A RECENT PURCHASE / TUTORIALOUTLET DOT COM

• Analyze a recent purchase 
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• Write a 1,050- to 1,400-word paper in which you
  review the steps that you took in making this
  purchasing decision.
• Base your review on the following six steps in
  the consumer decision process
• Problem recognition Information search
  Alternative evaluation Purchase Use Evaluation
• Answer the following questions in your paper
• How many of these stages did you go through?
  Which stage(s) in the purchasing process was/were
  most important to you? If you skipped certain
  stages, what marketing or previous experience
  influenced you to skip this stage? What could the
  selling organization have done more effectively
  from a marketing standpoint to help you move
  through these stages? Format your paper
  consistent with APA guidelines.

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ANALYZE A RECENT PURCHASE / TUTORIALOUTLET DOT COM
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