Title: Magento Multilingual Translation: Is Google Translator Enough?
1sales_at_appjetty.com Magento Multilingual
Translation Is Google Translator Enough? The
advent of Ecommerce has changed everything. Price
comparisons, 24 hours convenience, one click
shopping, rapid delivery right at your doorstep
and what not! Having a good product and
displaying it online definitely maximizes the
shopping experience. But what about the
information displayed on the store which
influences people to make a buying decision?
Should it be displayed just in one language?
Although English is a universal language, it
ranks third (after Chinese and Spanish) when it
comes to the most widely spoken languages.
2- A report named Cant Read, Wont Buy Why
Language Matters on Global Websites which was
released by Common Sense Advisory in 2014
revealed that there is a strong association
between the language used by online store owners
and the buying decisions of people. Customers are
more comfortable surfing the store that uses
their local language. - If you are a Magento store owner, it is quite
likely that you will get visitors from other
countries. And Google translator certainly proves
to be a boon during such times. But is it enough?
The professional translators and the users of
translation tools have come across two major
drawbacks of Google Translator - The quality of translated text isnt of superior
quality - The translated text cannot be edited
- Google Translator literally translates a phrase
into another language. And by doing so, it quite
often fails to convey the intended message. - So how do you overcome this drawback and still
use the power of Google translator to minimize
your translation costs and automate the
translation process without compromising on the
quality of translation? By using Google
translation API to translate text and then
manually editing it wherever the translation
isnt meaningful. - This exactly what our Magento Language Translator
Extension does for Magento store owners. Lets
see how you can improve the quality of your
translations with Magento Language Translator
extension.
3- Control The Content That Gets Translated
- When you go by the usual translation
functionality of Google Translator, every page
gets translated. But with the help of Language
Translator extension, admin can select text
fields out of the products, CMS Pages and
categories that he/she wants to translate. All
you need to do is enter the Google API key. The
language in which the content needs to be
translated can also be selected. - Translate Store Reviews
- Reviews play a key role in influencing peoples
decision to buy a product. Our extension provide
the facility of translating reviews at a store
level. You can also select a particular store
view and change the review language for that
store. When you select multiple languages, a
translate button will enable the translation
which is available on the default configuration. - CMS Page Language Translation
- With the help of an extension like this, you can
easily translate CMS page details including Page
Title and Content Heading. The Meta keywords and
Meta description can also be translated. This
means you can boost SEO performance not only in
your local language but also in other languages.
For example, if you translate the content in
French, your website will also get ranked amongst
other French language websites.
4- Enables Editing
- With Google translator, you have no choice but to
rely on the translated content. But with our
Language Translator you can edit the content that
has been translated by Google translator. Be it a
couple of paragraphs, sentences or words, you can
easily make whatever changes you want to. - Thereafter, you can hire a professional
translator so that they can proofread the content
and make sure it is perfect. - Translate All At Once
- If you do not intend on wasting time looking into
every product detail and translating it
individually, you can translate all the content
at once. All you have to do is select multiple
store fields, product details and categories and
choose the bulk translation option. Thereafter,
you can select the language you want to translate
your store content into and the content will get
translated in no time. - You must be very well aware of the fact that the
number of online purchases is growing
exponentially every year. This means that the
amount of international internet sales is sure to
rise too. Hence, it is very important for you to
target foreign markets. Sometimes, having a
Google Translate option is not enough. Our
Magento translation extension widens your
likelihood of making a mark in these markets
helping you to thrive with your business
globally. Conduct ample amount of research and
find out which type of language translator
extension would be most compatible with your
store.
5- Related Blogs
- https//www.appjetty.com/blog/magento-language-tra
nslation-extension-tran slate-store-content/ - https//www.appjetty.com/blog/creating-multilingua
l-store-magento-guide/ - https//www.appjetty.com/blog/what-simplest-ways-i
mprove-customer-servic es/ - https//www.appjetty.com/blog/beneficial-magento-e
xtension-on-time-deliver y/