History of Sustainable Fashion

1
History of Sustainable Fashion
2
How And When Did It All Start?

• Sustainability is just a mere mention on the
  internet when you try to search about future of
  fashion, yet it is making its way in the industry
  at its own pace. The giants in the fashion
  industry realised the importance of
  sustainability, thus, with the innovative
  business measures and practices, the
  environmental and social conditions along complex
  global supply chains, has improved.

3
Situation During the Industrial
Revolution(1970-1990)

• Child Labor was prevalent
• Bad effects on the environment
• Low wages and poor working conditions

4
First Companies To Introduce Sustainable Fashion
(1980-1990)
Patagonia
Esprit
5
Some Popular Campaigns Around Sustainable Fashion
(Mid 2000-2011)

• Green is the New Black Forbes
• Global Warming Ready Diesel
• Earthkeepers Timberland
• Detox campaign has challenged some of the
  world's most popular clothing brands to eliminate
  all releases of hazardous chemicals

6
Slow Fashion

• The term slow fashion was authored by Kate
  Fletcher in 2007.
• The slow fashion ethos is a bound together
  portrayal of all the "feasible", "eco", "green",
  and "moral" design developments. It emphasizes
  learning about the clothing industry's illeffect
  on the earth. A key expression more than once
  heard in reference to sustainable fashion is
  "quality over quantity". This expression is
  utilized to abridge the essential standards of
  backing off the rate of clothing utilization by
  picking pieces of clothing that last more.

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Future of Sustainable Fashion

• While it is hard to anticipate what's on the
  horizon, it surely appears that organic fashion
  will keep on increasing as the purchasers
  familiarity and awareness with the issues of
  sustainability increases. Battles by associations
  like Greenpeace are expanding mindfulness and
  help to drive change inside the fashion business.
  What's more the measure of decision, the
  accessibility, openness and perceivability of
  sustainable design is expanding constantly. Web
  based business apps and sites are likewise making
  it faster and less demanding for buyers to shop
  organic design by uniting bunches of brands in
  one place.

8
Thank You
)
Organic clothing India