How To Carry Out SEO Analysis Using Google Analytics ?

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How To Carry Out SEO Analysis Using Google
Analytics ?
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Following Factors 1. Site speed Second to
mobile optimization is site speed a ranking
factor as well. Not just is it a ranking element,
it has its effect on transformation and the ease
of use of your site also. Analyzing the speed
performance of your pages and enhancing it, is a
major gain for your whole site. Google Analytics
has a dedicated Site Speed section which you can
discover under Behavior gt Site Speed.
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2. Bounce rate If you visit Behavior gt Site
Content gt Landing Pages, you'll get a rundown of
pages through which visitors enter your site. An
imperative metric on this screen is the 'Bounce
Rate'. This metric gives you the rate of
individuals that left your landing pages without
having done anything on that page. To get a smart
thought of which pages have a high bounce rate,
hit the Comparison icon. In the last column,
select bounce rate. This will give the bounce
rate contrasted with the site average for every
one of your pages beginning from the most visited
pages.
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3. Tracking your overall SEO In Google
Analytics, you can discover the overview of your
traffic under the Audience section. This reveals
to you what number of sessions there were on your
site in a given time frame. If you visit
Acquisition gt All Traffic, you'll see a rundown
of sources where your traffic originates from.
Normally, the traffic from search engines (all
the more particularly, Google) is some place to
be found in the top 3 positions. Discover the
search engines you need to know the volume of
traffic for identified as mediumorganic and
select those check boxes.
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4. Site search internally On the off chance
that you visit Behavior gt Site Search gt Overview,
you'll discover a rundown of search terms
individuals have scanned for on your site,
utilizing your site's search. This is dependably
a decent dataset to monitor too since it can give
you a good idea of what your visitors hopes to
discover on your site. On the off chance that
there are any search terms there that you haven't
created a page for yet, it's presumably a smart
thought to attempt and fit a page regarding that
subject in.
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5. Traffic from mobile On the off chance that
you visit Audience gt Mobile gt Overview, you'll
get a dataset that demonstrates to you what
number of individuals are visiting your site
utilizing a desktop, a mobile phone or a tablet.
Click on the pie chart icon to get a decent
perspective of what number of mobile visitors you
have. On the off chance that that is over 10,
you should ensure your site looks great and works
fine on a cell phone.
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6. Page-particular SEO monitoring In the
event that you need to check your analytics at a
specific page level, you need to navigate to
Behavior gt Site Content gt All Pages. Here you'll
see your site's top 10 pages, positioned on
amount of page views. On the off chance that you
have a particular page you need take a gander at,
you can just fill in the URL (without domain
name) in the search bar. You'll now have the
capacity to see that page's information.
Nonetheless, these are still all the site hits,
not determined to traffic originating from search
engines.
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