Link Bait And Content - PowerPoint PPT Presentation

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Link Bait And Content

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Title: Link Bait And Content


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Link bait and content
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  • Has it sometimes happened to you that a few pages
    on your website or something published via your
    agency tend to garner more links than others?
  • Have you ever thought about why might that be
    happening? Also, are you wondering how to
    increase these link magnets?
  • These link magnets in the SEO terminology are
    referred to as linkbaits. In simple terms,
    linkbait is a content that is formulated
    specifically to attract links and more users.
  • Such content is so important and unique that it
    would be foolhardy to not link it. Linkbaits help
    improve the ranking of the site in search engines.

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  • The type of content that attracts the linkbaits
    usually involve a few if
  • not all of the following-
  • Infographic
  • Comprehensive guide/resource
  • Interactive content (quiz, etc.)
  • Image/gif/video(s)
  • Overall authority of the website receives a boost
    because of the linkbaits. This means that a lot
    of traffic is received through this content
    marketing and that with an organic search.
  • Why is it that people like to share links? A few
    of the important and most valid of reasons are
    listed below-
  • To give a sense of validity to their own opinion
    and views
  • Helps them develop or show some sort of emotional
    involvement
  • Mob mentality-sharing the link because it has
    already been shared by many others
  • Content marketing is about garnering responses
    and followers through a proper content. So how to
    ensure that the marketing of content and
    linkbaits will provide some sort of value
    addition to the user? Read on to find out.

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True value It is extremely important to provide
an in-depth content. This does not imply the need
to make the content long or tedious for no
reason. Rather the catch lies in making the
content interesting which will allow users to add
something meaningful to their conversations Tickl
e the funny bones The content that gets shared
the most are the ones tinged with humor. While
jokes are shared verbally in the real world, more
often than not humorous content gets shared on
online media and this a sure-shot way to receive
a number of links Visually appealing Just
having words in content is not enough. It is also
necessary to make it visually appealing so that
the interests of the viewers are piqued. An
enjoyable content makes a lasting impact on the
users minds. But if the linkbait is not that
visually interesting, then a schism develops
between the parts of consumption and enjoyment.
Moreover, building up an interactive post around
the visuals also adds to the link being shared
widely.
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Newsworthy content If you are hoping to get
linkbaits through your content marketing, then it
is also necessary to make it newsworthy. Having
content that has some sort of relevant news in it
helps to acquire links from big websites as
well The main crux of content marketing and link
bait depends on knowing what exactly the consumer
needs. It is about finding out what exactly do
they want to learn and then strategically place
the content in such a manner that it attracts the
maximum number of responses. The key to content
marketing lies in creating unique and relevant
content so that it spreads strategically amongst
the target market. If you are looking for a
unique content which will help you achieve your
target acquiring more customers and turn them
into consumers, then pay a visit at
www.triadimensions.com  
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Thank you
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