China Advertising Industry Report

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China Advertising Industry Report
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Summary
This report studies Advertising in China market,
focuses on top manufacturers in China market,
with Revenue and market share for each
manufacturer, covering

• WPP
• Omnicom Group
• Dentsu Inc.
• PublicisGroupe
• IPG
• Havas SA
• Focus Media Group
• Guangdong Advertising Co., Ltd.

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• Bluefocus Communication Group Co., Ltd.
• SiMei Media
• AVIC Culture Co.,Ltd.
• Yinlimedia
• Hunan TV and Broadcast Intermediary Co., Ltd.
• Guangdong Guangzhou Daily Media Co., Ltd.
• Beijing Bashi Media Co., Ltd.
• Dahe Group
• China Television Media
• Spearhead Integrated Marketing Communication
  Group
• Shanghai Xinhua Media Co., Ltd.
• Chengdu B-ray Media Co., Ltd.

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Split by Types, with Revenue, market share and
growth rate of each type, can be divided into

• TV Advertising
• Newspaper Magazine Advertising
• Outdoors Advertising
• Radio Advertising
• Internet Advertising
• Others

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Split by applications, this report focuses on
Revenue, market share and growth rate of
Advertising in each application, can be divided
into

• Food Beverage Industry
• Vehicles Industry
• Health and Medical Industry
• Commercial and Personal Services
• Consumer Goods
• Others

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Table of Contents
1 Macro-Economic Environment of China 1.1 China's
GDP 1.2 Fixed Investment 1.3 Industrial
Development 1.4 Import and Export
Environments 1.5 Wages and Labor Costs in
China   2 Overview of Advertising Industry 2.1
Product Overview and Scope of Advertising 2.2
Classification of Advertising by Media 2.2.1
China Revenue Market Share of Advertising by
Types in 2015 2.2.2 TV Advertising
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Full Report
China Advertising Industry Report
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