Top 10 Digital Marketing Skills 2017 Infographics

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TOP 10 DIGITAL MARKETING SKILLS IN HIGH DEMAND
THIS YEAR 2017
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DIGITAL MARKETING PROFS
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2
DIGITAL MARKETING DEMAND
IN TODAYS TECHNOLOGICAL WORLD BEING A DIGITAL
MARKETER DEMAND BEING CURRENT WITH THE LATEST
SKILLS REQUIRED IN THIS FAST CHANGING INDUSTRY.
ITS ALL ABOUT UNDERSTANDING HOW USERS COMING
FROM THE SOCIAL AND DIGITAL CHANNELS,HOW THEY
OPERATE AND HOW THEY INTERACT WITH EACH
OTHER.THIS CREATES A WHOLE NEW ECOSYSTEM.
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SCOPE OF DIGITAL MARKETING IN 2017
1.DIGITAL MARKETING IS ONE OF THE MOST
INTERSECTING AND PAYING FILED IN THIS NEW MODERN
DIGITAL AGE. 2.IM NOT SAYING THIS BECAUSE I AM
A DIGITAL MARKETER 3.IM SAYING THIS BECAUSE
ITS A FACT AT THIS TIME. 4.AND THE RESULTS?
THEY ARE VERY PROMISING AND WILL INCREASE IN THE
NEAR FUTURE.
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1. SEARCH ENGINE OPTIMIZATION
YOU MUST BE SURPRISE TO KNOW THE SEO IS STILL THE
MOST IMPORTANT SKILL REQUIRED FOR DIGITAL
MARKETING. YOU WILL SAY THAT ITS 2017 AND THERE
ARE SO MANY NEW TRENDS COMING UP IS SEO STILL
REQUIRED. MANY PEOPLE WILL SAY THAT SEO IS NOT
REQUIRED ANYMORE ,BUT NOTHING IS TRUE.
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2. BASIC HTML/CSS EDITTING
NEXT MOST IMPORTANT ONE SKILL FOR DIGITAL
MARKETING IS BASIC UNDERSTANDING AND KNOWLEDGE OF
HOW WE PAGES ARE MADE USING HTML AND CSS.  I
WOULD LIKE TO CLEAR THIS TOPIC IN MORE DETAIL. WE
ARE HERE JUST TALKING ABOUT THE BASIC SKILL OF
HTML AND CSS ,SO THAT ANY MINOR EDITING CAN BE
DONE BY YOU WITHOUT WAITING FOR THE WEB DESIGNER
AND MAKING THE PROCESS FAST.
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4. ANALYTICS
THE SINGLE MOST IMPORTANT SKILL OF DIGITAL
MARKETING AMONGST ALL IS ANALYTICS. WITH THE
CONSUMER DATA EASE OF AVAILABILITY AND VASTNESS
,YOU MUST ABLE TO ANALYSE THAT DATA
QUALITATIVELY. ANY SKILL IN THE DIGITAL
MARKETING FIELD LEARNED IS INCOMPLETE .YOU MUST
NEED ANALYTICAL POWER TO WORD FOR A EFFECTIVE
DIGITAL MARKETING CAMPAIGN.
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5. PPC
PPC MARKETING WILL ALSO BE IN GREAT DEMAND IN
2017 . ANY BUSINESS CAN INCREASE THEIR REACH BY
USING PAID ADVERTISING .THIS IS ALSO A FAST WAY
TO GENERATE HIGH REVENUE. BIGGEST MISTAKES DONE
BY MANY NEW PPC MARKETERS IS THE ALLOCATION OF
MONEY ON THE RIGHT PLACE WHICH LEADS TO LOW ROI.
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6. SOCIAL MEDIA OPTIMIZATION
SOCIAL MEDIA IS THE LATEST AND SINGLE TOOLS WHICH
IS MOST POWERFUL TO MASTER IN THIS NEW MEDIA
AGE. AS WE CAN SEE THAT SOCIAL MEDIA IS GROWING
MUCH FASTER THEN THE INTERNET ITSELF. AND IT
WILL BE CONTINUE GROWING IN THE COMING YEARS HOW
TO USE THIS PLATFORM FOR GENERATING REVENUE OR
ACHIEVING A PARTICULAR . 
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7. EMAIL MARKETING
EMAIL MARKETING IS THE OLDEST AND STILL RELEVANT
FORM OF MARKETING . RELEVANT CUSTOMER EMAIL LIST
USED IS A RIGHT WAY CAN GENERATE HUGE RETURNS
WITH VERY LESS EFFORTS. LEARNING EMAIL MARKETING
IS NOT ENOUGH YOU HAVE TO LEARN THE WHOLE PROCESS.
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8. MOBILE MARKETING
MOBILE MARKETING IS A NEW AND SOMETIME IGNORED
SKILL WITH RESPECT TO OTHER DIGITAL MARKETING
SKILLS. WITH LOTS OF SIMILARITIES BETWEEN
DESKTOP AND MOBILE MARKETING, SOME PARTICULAR
TASKS REQUIRE SKILLS THAT ARE SPECIFIC FOR MOBILE
MARKETING.THIS MAKES MOBILE MARKETING A ESSENTIAL
SKILL .
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9. MARKETING AUTOMATION
COMPANIES NEED MARKETING AUTOMATION SOLUTIONS NOW
MORE THAN EVER. USING THE COMBINATION
OF  TECHNOLOGY AND SOFTWARE TO CREATE A PROCESS
FOR SMOOTH WORKING OF DIGITAL MARKETING
STRATEGIES IS A PRICELESS SKILL AT THIS TIME.
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10. UX DESIGN
USER EXPERIENCE OF THE VISITORS ONCE THEY LAND ON
OUR WEBSITE IS THE DECIDING FACTOR OF OUR SUCCESS
ONLINE . OUR VISITORS WILL CONVERT INTO
CUSTOMERS OR PERFORM THE TASK WE WANT IF THEY ARE
ABLE EASILY TO NAVIGATE THROUGH THE WEBSITE
CONTENT .WE SHOULD PROVIDE A PLEASING EXPERIENCE
TO THE USER.
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