Title: COM 486 Begins Education / snaptutorial.com
1COM 486 Course Seek Your Dream / snaptutorial.com
The Best way to predict the Future is to create
it.....To Best way....
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2COM 486 Course Seek Your Dream / snaptutorial.com
COM 486 Entire Course
COM 486 Week 1 Individual Assignment IMC and CMM
Basics COM 486 Week 2 Assignment Message Map
Presentation COM 486 Week 3 Assignment
Marketing Communications Plan COM 486 Week 4
Individual Assignment Movie Promotion and
Advertising
3COM 486 Course Seek Your Dream / snaptutorial.com
COM 486 Week 1 Individual Assignment IMC and CMM
Basics
Write a 1,050- to 1,400-word paper that compares
two competitors that produce at least two
different products or services for example, Nike
and Adidas. Describe the strategies that each
brand uses to differentiate its products or
services from its competitor using integrated
marketing communications and Customer Message
Management. Your paper must also address the
following points
4COM 486 Course Seek Your Dream / snaptutorial.com
COM 486 Week 2 Learning Team Assignment Message
Map Presentation
Identify and explain the essential elements of a
Message Map based on the template provided in
Figure 43, CMM Message Map, of your text,
Customer Message Management. Address the four
principles of Customer Message Management covered
in Figure 41 of the Customer Message Management.
5COM 486 Course Seek Your Dream / snaptutorial.com
COM 486 Week 3 Individual Assignment Marketing
Communications Plan
Select a product that is struggling in the market
todayfor example, dial-up Internet companies,
PDAs or sport utility vehiclesand a particular
target audience.
6COM 486 Course Seek Your Dream / snaptutorial.com
COM 486 Week 4 Individual Assignment Movie
Promotion and Advertising
You work for a large movie studio and your job is
to promote and advertise a new movie. Choose the
type of movie and the target audience the studio
hopes to attract.
7COM 486 Course Seek Your Dream / snaptutorial.com
COM 486 Week 5 Team Assignment Integrated
Marketing Communications Campaign
Refer to Baderman Island Virtual Organization and
the catering, conference, or hotel business
component that you used for the Week Two Learning
Team assignments. Follow the steps outlined below
to create a marketing communications campaign for
your selected industry onBadermanIsland.
8COM 486 Course Seek Your Dream / snaptutorial.com
The Best way to predict the Future is to create
it.....To Best way....
www.snaptutorial.com