Title: Website Development-At the Crossroads of Strategy, Creativity & Technology
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2At the Crossroads of Strategy, Creativity
Technology - Website Development
3 Website Development Why Should You Care?
- Michigan Ave vs. a strip mall - Your website
is your store-front on the web and it creates
the first and lasting impression about your
brand. - Business fulcrum - Your website is the
foundation for all your marketing campaigns and
therefore it should be sticky and enable visitor
conversions. - Productivity Center - Your website should serve
to streamline your internal operations, such as
customer relationship, resource management and
more. - Sounds simple, right? Not always so!
WEB DEVELOPMENT - WHY CARE?
4Our Web Development Philosophy
- Strategy before implementation
- Give me 6 hours to chop down the tree and Ill
spend the first four sharpening the axe - Bake SEO into the site design
- Just because you build it, they wont come
- Lead with content
- Google only loves you when everyone loves you
first - Simple But Rich User-Experience
- What use of a sports car without an engine?
WEB DEVELOPMENT PHILOSOPHY
5BROAD AND DEEP WEB CAPABILITIES SUPPORTED BY
CUTTING EDGE IT RD
Scripting/Programming
Databases
CMS Platforms
UI Prototyping
My SQL Microsoft SQL Server, PostgreSQL, Oracle,
Sybase
Drupal Wordpress Joomla Magento and more.
UI Design UI Testing
PHP ASP.Net Perl/CGI JavaScript C HTML Ruby on
Rails Custom applications .JSP/Angular JS
INTEGRATION ( CRM, BACK OFFICE, FRONT OFFICE)
WEB CAPABILITIES
6WEB CAPABILITIES
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8Thank You