Title: Cake Boxes
1Cake Boxes
- The Custom Boxes Australia
2Cake Boxes
- Introduction
- A cake is a sweet baked dessert that comes in
many flavors. Initially, it was modified bread
covered in honey or different sweetening
materials. It is one of the most loved desserts
in the world which has equal importance globally.
Its importance can be judged by Julia Childs
these words A birthday party without cake is
just a meeting. - It is made for celebrating any event of happiness
and remembrance. It is loved by people of all age
classes. Like in a movie after eating the whole
cake the lead character says I am not much of
cake person. A cake is included in meals on
daily basis and is now a part of the diet.
3Cake Boxes
- Composition
- A cake is mostly made from flour, eggs, sugar,
butter or oil, and leavening agents like Baking
soda or Baking powder. There are many additives
added to give taste to cake like cocoa, dried or
fresh fruit, nuts, and essences of vanilla. They
are covered with dessert sauces or creams to give
additional taste and make its appearance more
attractive.
4Cake Boxes
- History
- A cake was made as easy to make food for the
purpose of feeding the people during the Great
Depression. It was patented by a company and that
was the beginning of the production of cakes in a
box. The mass produced packed cakes are more
preferred over specially baked cakes. - After the war, easy-make cake mix was introduced
into the world that gave convenience to the women
of all classes. But this caused the downfall of
the cake market as women were dispirited by not
making enough effort at home. So in light of this
problem, Marketing strategists and psychologists
introduced frosting, which gave women a chance to
prepare their own custom cakes at home. Ever
since cake has been a staple of markets worldwide.
5Cake Boxes
- Cake in a Box
- Cake in a box is phrase is used for cake mixes
that are in powder form and made by just adding
oil and water. Baking it for required time and
your desired cake is ready. This was invented for
the people who either did not know how to make a
cake or didnt have the time to make it.In
earlier days making a cake was a hard labor and
buying cakes from a bakery was not cheap. So cake
producers came up with this easy-make cake so
anyone and everyone could enjoy this sweet bliss.
6Cake Boxes
- Cake Packaging
- Cakes come in all types, sizes, flavors, and
shapes. There are dry cakes, fresh cream cakes,
and ice cream cakes. Cakes are available in every
possible flavor and any possible setting or
shape. Some cakes are custom made in special
shapes for special events. And hence the custom
cake packaging boxes are made for this purpose.
Cake boxes are usually made from cardboard or
hard paper. Custom cake boxes are printed pre-cut
and then assembled for the cake packaging.
Sometimes cakes are made for special orders for
weddings and birthdays. These cakes cant be
packed in conventional boxes and hence require
custom cake packaging. The packaging material is
a specially made paper that keeps the frosting
intact for transportation of the cake.
The cake packaging boxes used in the baking
industry are made of hard paper which is printed
on one side and the inner side is often laminated
so that cream or frosting doesnt get absorbed
into the paper. Customization in the boxes is
important in the cake business no cakes are made
alike. Normally bakers keep different sizes and
types of cakes on display. Every cake on display
may a different height, diameter, and frosting.
So custom made boxes are produced so the
customized cake can be packed in it. The boxes
usually have a transparent top so that the
customer can see the box and see what kind of
cake it is.
7Cake Boxes
- Advantages of custom packaging boxes
- Many of the bulk producers forget the importance
of packaging and that cause the downfall of the
business. Cakes are produced in the form of rolls
and bars which are ready for consumption. These
cakes are packed in special resalable packs. This
packaging keeps the cake soft and keeps the taste
and texture of the cake intact. The idea is to
keep the cake good until the expiry date. The
packaging is a silent marketer and shows the
potential of the product. So the product on a
rack in a shop is an advertisement about the
companys credibility and ensures that sales are
good. Hence the companys focus is more on
packaging as well as the taste and quality of the
cake. A cake with poor packaging loses its
credibility by just one look. Mind makes the
first impression of an object by seeing it. If
the box has an eye-friendly appearance the
customer will surely check it out and even buy it.
8Cake Boxes
- Bakeries have their own custom boxes made for
cakes and pastries. These boxes have the name of
the bakery printed on the top including the
marketing statement telling the customer that the
product is fresh and tastes really good. The cake
will sell if it looks good but it will be only a
half sale if the customer is not satisfied with
the packaging. Cakes are really delicate and
require careful handling. The cake is baked and
placed on a round or square cardboard covered
with aluminum paper. The cardboard acts as a
plate or platform for the cake. Even when the
frosting and cream are applied on the cake, the
cake is handled and moved by holding the plate
and not moving the cake itself. When the cake is
packed for the customer the box should be such
that the cream or frosting on the top does not
get destroyed. The description of celebration is
usually written using frosting on the top of the
cake. If the packaging box is not high enough it
could smudge the writing on top of the cake and
the appearance will be destroyed completely.
Conclusion Packaging is undoubtedly one of the
most important things for marketing of a product.
Similarly, cakes also sell on the same principle.
It may be ready to eat cakes or custom made
birthday cakes, in both scenarios the packaging
should be as good as the cake itself. The
packaging ensures that the cake will reach its
destination safely and in one piece.
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