Making good brochures better

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TIPS ON MAKING GOOD BROCHURES BETTER
Presented by Brochure Guru
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What is a brochure?
Brochures are very common marketing tool. Many
businessmen use their brochures very frequently
and to maximum effort. Brochures are meant to be
informative, impressive and persuasive. But
there are always ways to make a good brochure
better. Here we discuss on how we can make a
decent brochure even better.
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MAKING AN IRRESISTIBLE OFFER
If your brochure says the company name is XYZ and
the services provided are ABC. Well and
good. But brochures that includes an
irresistible offer are the ones that fetches
immediate results.
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PRINTING WITH A TOUCH OF PROFESSIONALISM
The more professional the printing, the better
the impression. You may have great quality
digital printing for your brochures but Process
Printing usually produces the most impressive
colour possible at the most economical rates.
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USING A THICK PAPER
Using 80 lbs and 100 lbs gloss book for printing
brochures are not enough to make it
impressive. Upgrading the paper thickness to
100 lbs gloss cover would make your company
brochure stand out in the market of brochures.
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HAVING A CLEAR STRATEGIC CALL
A brochure should have a clear call to
action. The cover and the top of the inside are
too soon to ask for sale! Placing the offer at
the bottom right of the inside should do well.
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USING ATTRACTIVE AND INFORMATIVE PHOTOGRAPHS
Knowing your audience is very important. Demands
vary from person to person. Try to understand
their needs and promote your brochures with a bit
of over exaggerated photographs accordingly.
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CONTACT US
BROCHURE GURU Y8, Block - EP, Sector V Salt
Lake, Kolkata - 700091, INDIA PHONE [phone]
0838 91 8420353945 E-MAIL info_at_brochureguru.co
m WEBSITE http//www.brochureguru.com THANK
YOU