Digital marketing company (1) - PowerPoint PPT Presentation

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Digital marketing company (1)

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Abbreviated as SEO, internet marketing companies use various techniques to help garner a higher rank on search engines for their business through SEO. Whenever someone uses a search engine to look for a particular service or business, they get a list of results in accordance to the search terms and they usually visit the websites shown first. – PowerPoint PPT presentation

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Title: Digital marketing company (1)


1
Importance and Effectiveness of Digital
Marketing
2
Its Services And Usefulness The question often
arises that what exactly is digital marketing and
how is it useful? Digital marketing is the
practice of using internet services to market
your company and its products. Be it a laptop,
desktop or a mobile device anything that has
internet access provides a platform for digital
marketing services. online marketing incorporates
a wide array of services, some of which are -
3
Search Engine Optimization Abbreviated as SEO,
internet marketing companies use various
techniques to help garner a higher rank on search
engines for their business through SEO. Whenever
someone uses a search engine to look for a
particular service or business, they get a list
of results in accordance to the search terms and
they usually visit the websites shown first. 
4
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5
Social Media Optimization or SMO Another
important technique for online marketing is SMO.
As social websites like Facebook and Twitter have
gained prominence, they have also enabled
companies to use them as platforms to advertise
themselves. With the use of SMO practices you can
promote yourself to people all over the world and
in doing so, you can gain a larger customer
base.
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7
Online Reputation Management The internet,
though provides a great base for marketing, also
gives people a chance to voice their opinions,
which can be either good or bad. People who have
had a good experience with a company post
positive comments that help further enhance
company image. But when a disgruntled employee or
a customer with a rare bad experience posts
negative reviews, it can tarnish a company's
online reputation. 
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9
Conversion Rate Optimization - Many people visit
a company's website, but if these people don't
avail their services or buy their products then
it is of no use. CRO is a service provided by
online marketing companies that helps in
converting website visitors into customers
through different techniques.
10
For More Information Contact http//sjainventure
s.com/
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