Pros and Cons Of Myanmar B2B - PowerPoint PPT Presentation

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Pros and Cons Of Myanmar B2B

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The business-to-business operation is a company that sells products or services to other companies, in contrast to the consumer. Compared to the retailer or direct-to-consumer business, B2B has a several strengths and weaknesses, which you must accept before starting or investing in one. – PowerPoint PPT presentation

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Title: Pros and Cons Of Myanmar B2B


1
Pros And Cons of MYANMAR B2B
  • B2B is sells products or services to other
    companies

2
Market Predictability and Stability
  • B2B markets are more predictable and stable.
    While consumer confidence quickly up and down,
    B2B sector, usually develop gradually. After
    providing the relationship with its customers,
    its ability to supply them can last at least a
    year or more. In fact, B2B buyers typically sign
    contracts with suppliers to ensure that prices
    and conditions. These contracts allow you to plan
    revenue budgets with accuracy.

3
More Customer Loyalty
  • The evolution of the management of the supply
    chain and collaborative thinking on distribution
    channels contributes to the high level of
    customer loyalty. After establishing a
    relationship with a customer and proved its
    reliability as a supplier, it is typical to have
    a permanent commitment. B2B buyers can not afford
    to be as fickle as consumers. It is expensive and
    time consuming for customers of the company to
    make significant providers of products or
    services changes. Companies and their customers
    rely on the consistency of product quality,
    reliability, service and value. While you take
    care of your responsibilities, loyalty is a B2B
    strength.

4
Smaller Customer Pool
  • The number of potential buyers in the B2B market
    is much lower than in the ordinary consumer
    market. You sell to business that then sell to
    customers. If you make niche products or offer
    specialized services to small industry, you can
    only have 10 to 20 customers in a particular
    geographic area. Even if your products or
    services, have a wider appeal among businesses,
    companies pool is reduced, since many of them
    created by network providers. You not only have
    to go after unattached buyers, but you need to
    steal customers away from generating sufficient
    revenue to survive.

5
Marketing Challenges
  • B2B companies face significant marketing
    challenges relative to B2C peers. Digital
    marketing is a especially challenging. While B2B
    companies rely heavily on content marketing and
    social media to attract Internet users, B2B
    businesses are much more difficult. B2C social
    media is used to attract consumers. How to
    interact with B2B Internet users and the social
    media is more complex. Therefore, Myanmar
    B2B providers must plan carefully and invest in
    the quality staff or third parties to benefit
    from these digital tools.

6
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