Headlines Vs Sub-Headlines and Their Unique Purposes

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and Their Unique Purposes
VS
Sub-Headlines
Headlines
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Is there any effective solution to keep your
readers reading? Yes, there is!
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• The solution is clear You have to write a
  powerful headline followed by relevant and
  precise sub-headlines, also known as subheads.

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• Youre writing blog posts and any other articles
  for SEO purposes, so that your business website
  will be highly searchable on the Internet.
• Written and non-written contents are part of your
  business investment.
• It is a must to understand deeply the unique
  purposes of headlines and sub-headlines

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What Are Headlines?
The headline is the first line of words that
provide information about your product. Its
impact is very crucial. It draws attention.
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There are real secrets on how to come up with
powerful headlines

• The headline must be keyword-based.
• There must be uniqueness
• It must convey a clear message to the audience.
• There should be a sense of urgency.
• It should have limited characters (65 to 70
  characters for Google and 85 characters for
  Yahoo).

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What Are Sub-Headlines?
They also play crucial roles to attract your
target audience.
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There are points to consider when writing
subheads.

• Under each subhead, parallel and coherent
  explanations are found.
• Subheads serve as the bridge to relevant facts.
• A top-to-bottom approach should be followed.
• The inverted pyramid model should be observed in
  writing sub-headlines.
• Subheads should be evident in the draft outline
  of every planned article.

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• Both headlines and sub-headlines work together to
  build massive audience.
• When it comes to headlines vs. sub-headlines,
  there is no winner, because they are both
  important.

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• They play unique roles toward the achievement of
  a common goal to build a large crowd of
  followers through highly engaging and sharable
  content.

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• Heads and subheads serve as a structural
  blueprint of your blog post or article, so they
  must have a strong foundation. You have to be
  creative enough in providing the essential and
  relevant facts, which should follow a
  top-to-bottom inverted pyramid approach.

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Please contact us. We are always here to help.

• Titanium Marketing
• http//www.titaniummarketing.com
•  ADDRESS
• 17291 Irvine Blvd, Suite 254,
• Tustin, CA 92780
•  
• EMAIL
• info_at_titaniummarketing.com