Food Sampling For Better Customer Response

1
ADC DEMOS

• Food Sampling For Better Customer Response

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SHOPPING CENTER PROMOTIONS

• Companies looking to refresh slumping sales of
  their food and beverage products often see an
  overnight turnaround with a product demonstration
  that involves food sampling. ADC Demos has
  successfully helped numerous merchandising
  companies revive the sales of their products with
  very effective shopping center promotions. This
  has been found to be equally helpful in launches
  of new products in the food and beverage industry
  as well. There are several reasons why food
  sampling is so effective in motivating people to
  buy a product even in the midst of several other
  ways of marketing and advertising, such as
  television, print, and web advertisements.

3
PRODUCT DEMONSTRATION

• One of the reasons for the overwhelming success
  of a product demonstration is that people like
  the personalized touch that is offered in such a
  demonstration. Getting to know the benefits and
  information about a product straight from a real
  person in front of them beats getting the same
  information from an impersonal advertisement in
  the papers, television, or internet any day.
  Also, none of these media offer people the
  possibility of knowing what a product tastes like
  or smells like or looks like. Even if an
  advertisement on other media shows what a product
  looks like, there is nothing like looking at it
  up close and personal and tasting it. This
  sensory experience makes a lot of difference and
  really motivates people to try the product and if
  they like it, chances are high that they will end
  up buying it as well. This way, people have been
  successfully persuaded to buy products they have
  never even tried before or which are brand new in
  the market.

4
IN-STORE PRODUCT DEMONSTRATIONS

• ADC Demos takes care to plan and design
  demonstrations after a thorough research and
  analysis of the target audience as well as after
  understanding the core essence and objectives of
  the brand. They have well trained, professional,
  and friendly staff that are experts in getting
  people to loosen up and try a new product. From a
  single independent retailer to multinational
  retail giants, ADC Demos has successfully
  designed and implemented demonstrations in stores
  that have helped to attract more customers and
  get a more positive response than any other kind
  of promotional activity has managed to do. That
  is why in-store product demonstrations are very
  popular today and often the first step in a
  promotional campaign. Companies are waking up to
  the fact that this is money well spent.