Media Global Market Report - PowerPoint PPT Presentation

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Title: Media Global Market Report


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The Business Research Company
Media Global Market Report
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Media Global Market Report Characteristics
  • The word media refers to the technology by
    which information is delivered to an audience.
    The media industry consists of businesses that
    produce and distribute television and radio
    programs, motion pictures, and commercials along
    with video and audio recordings, games and
    publishing.
  • Media plays an important role in making the world
    a global village and reducing the communication
    gaps. Media is considered as a source of/channel
    for information, education, entertainment and
    advertising.

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Key Trends in the Media Global Market Report
  • Currently many of the segments in the media
    industry are transforming to be ubiquitously
    digitalized. Some of the key media market trends
    are specified below.
  • Newspapers are considered as the primary form of
    print media. The newspaper industry is currently
    experiencing significant transformations with the
    advent of new technologies. The new technologies
    are providing a multitude of new platforms to
    disseminate news content in exciting and
    innovative ways. Publishers of newspapers and
    news media have changed their distribution
    approaches by introducing digital offers and
    services which can cater the needs of the
    consumers.
  • Similar to newspapers, large number of books,
    magazines and various other periodicals are now
    available as digital copies. The entire print
    media has partially modified to electronic form
    with e-newspapers and e-books. Some of the
    publishers are providing a combination of print
    and digital content with a range of attractive
    and convenient offers.

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Media Global Report Market Size
  • The total value of the media industry globally in
    2015 was xx billion. Related to a world
    population of more than xx billion in 2015 this
    equates to about xx per person globally. Given
    that World Domestic Product was approximately xx
    trillion in 2015, the market makes up about xx
    of the global economy.
  • Each day, more than half the world's adult
    population reads a daily newspaper xx billion in
    print and more than xx million in digital form,
    according to the World Association of Newspapers
    and News Publishers (WAN-IFRA)

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Media Global Market Report Segmentation
  • The largest market segments in the media sector
    as of 2015 were cable and other subscription
    programming, radio and television broadcasting,
    Sound Recording Industries, data processing and
    hosting.
  • Radio And Television Broadcasting was the largest
    segment at xx of the market, worth about xx
    billion. This segment comprises establishments
    primarily engaged in operating broadcast studios
    and facilities for over-the-air or satellite
    delivery of radio and television programs. These
    establishments are often engaged in the
    production or purchase of programs or generate
    revenues from the sale of air time to
    advertisers, from donations and subsidies, or
    from the sale of programs.

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Media Global Market Report Segmentation
Media, Market Segments, 2014
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Media Global Market Report Description
  • Media Global Market Report from The Business
    Research Company covers market characteristics,
    trends, size and growth, segmentation, regional
    breakdown, competitive landscape, market shares,
    company profiles, value chain, customer analysis
    and key strategies for this market.
  • A concise executive summary highlights the most
    important insights and information on the market.
  • The market characteristics section of the report
    defines the market in technical terms, including
    key sub categories or segments such as Media
    extraction and petroleum refineries. The sectors
    value chain is described in terms of raw
    materials, production, distribution and
    marketing.
  • Drivers and Restraints looks at the external
    factors supporting and controlling the growth of
    the Media market.
  • Future Developments highlights the most
    interesting technological and commercial changes
    which will be shaping the Media market in the
    years to come.
  • The market size section gives the revenues and
    volume data, covering both the historic growth of
    the market and forecasting the future. The
    market is compared to similar markets through a
    BCG matrix analysis framework.
  • Market segmentations break down the key sub
    sectors which make up the sector. The regional
    breakdowns section gives the size of the market
    in leading countries and regions.
  • The customer information chapter highlights key
    customer groups for the product, and gives data
    on the end users and their preferences.
  • Competitive landscape gives a description of the
    competitive nature of the market, including its
    concentration or fragmentation, and the
    attractiveness and profitability of the market is
    analyzed through a Porters Five Forces analysis.
  • Market specific company profiles of leading
    players are provided, along with market shares.
  • The strategies section highlights successful
    product, promotion, placement and pricing
    strategies.

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Media Global Market Report Scope
  • Markets Covered Cable and other subscription
    programming, radio and television broadcasting,
    sound recording industries, motion picture and
    video industries, information services, data
    processing and hosting, internet and web search
    portals, social networks, directory mailing list
    and other publishers, book publishers, periodical
    publishers and newspaper publishers.
  • Companies Mentioned Comcast Corporation, Google,
    Walt Disney, DirecTV, Twenty-First Century Fox,
    Time Warner, Time Warner Cable, Liberty Global,
    CBS and Viacom
  • Geographic scope Americas, Asia and Europe.
  • Time series five years historic and forecast.

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Media Global Market Report Scope
  • Data Market value in billions and market
    volume in units.
  • Data segmentations regional, market share of
    competitors, key sub segments.
  • Analytical frameworks BCG Matrix, Value Chain,
    Porters Five Forces, Four Ps of marketing
    strategy.
  • Expert Interviews five or more interviews with
    leading market experts summarized.
  • Sourcing and Referencing Referencing of all data
    and analysis throughout the report with end
    notes.

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Media Global Market Report Reasons to Purchase
  • Media Global Market Report provides strategists,
    marketers and senior management with the tools
    they need to make drive strategy in the global
    Media sector.
  • Get the most up to date information available on
    the Media market globally.
  • Identify growth segments and opportunities.
  • Facilitate decision making on the basis of strong
    historic and forecasts.
  • Develop business strategies before your
    competitors with the help of specific insights
    about future developments.
  • Counter your competitors business plans.
  • Read word of mouth interviews with leading
    executives and opinion leaders.
  • Plan your strategy with advice from expert
    consultants.

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Media Global Market Report - Table of Contents
  • Media Market Characteristics 4
  • Media Market Size and Comparisons 2016 5
  • Media Market Historic Growth 6
  • Drivers of the Market 6
  • Restraints on the Market 7
  • Media Market Forecast 8
  • Drivers of the Market 8
  • Restraints on the Market 9
  • Media Market Segmentation 10
  • Media Market Geography Split 12
  • Media Market Competitors 14
  • Google Inc. 15
  • Walt Disney Company 15
  • Comcast Corporation 16
  • Twenty-First Century Fox, Inc. 17
  • Time Warner 17
  • Media Market Key Mergers and Acquisitions 19
  • Media Market Trends and Strategies 21
  • Appendix 23

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Media Global Market Report - List of Tables
  • Table 1 Global Media Market, Historic Market
    Size, 2011 2015, Billion. 6
  • Table 2 Global Media Market, Forecast Market
    Size, 2015 2019(e), Billion 8
  • Table 3 Global Media Market, Split By Segment,
    2015, Billion 11
  • Table 4 Global Media Market, Split By Region,
    2015, Billion 13
  • Table 5 Global Media Market, Key Competitor
    Market Shares, 2015, Percentage() 14

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Media Global Market Report - Table of Figures
  • Figure 1 Global Media Market, Historic Market
    Size, 2011 2015, Billion. 6
  • Figure 2 Global Media Market, Forecast Market
    Size, 2015 2019(e), Billion 8
  • Figure 3 Global Media Market, Split By Segment,
    2015, Billion 10
  • Figure 4 Global Media Market, Split By Region,
    2015, Billion. 12
  • Figure 5 Global Media Market, Key Competitor
    Market Shares, 2015, Percentage() 14

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Media Global Market Report - Buy Now
  • Media Global Market Report is a detailed report
    giving a unique insight into this market. The
    report is priced at 500 for an individual user.
    To use across your office the price is 1000 and
    1350 if you wish to use across a multinational
    company.
  • Clients are able to input on the design of the
    report and highlight points of special interest.
  • In order to ensure all the latest data and
    analysis is added report may take up to 10
    working days to deliver.

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About The Business Research Company
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  • The Business Research Company is a market
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