Title: BUSN 258 Read, Lead, Succeed/Uophelpdotcom
1BUSN 258 Read, Lead, Succeed/Uophelpdotcom
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2BUSN 258 Entire Course (Devry)
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- BUSN 258 Week 1-7 All Discussion Questions
- BUSN 258 Week 4 Midterm
- BUSN 258 Week 8 Final Exam
- BUSN258 Week 1 Assignment
- BUSN258 Week 2 Assignment
- BUSN258 Week 2 You Decide
- BUSN258 Week 3 Case Study
- BUSN258 Week 4 Assignment
3BUSN258 Week 1 Assignment (Devry)
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- 1. What major corporations that youve heard of
seem to be doing the best job of building
customer loyalty? In what ways do they attempt to
build long-term relationships with customers? - 2. How do ripple effects escalate the problem of
the lost customer?
4BUSN258 Week 2 Assignment (Devry)
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- 1.What are some factors (patterns of behavior)
that project a companys culture? List several
examples from organizations you work in. - 2.What are three major elements that complicate
listening? Give customer-service related examples
of each
5BUSN258 Week 2 You Decide (Devry)
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- Read the You Decide scenario and decide on a
response. Your goal is to identify the critical
issues in the scenario and determine how you
would resolve. Write a report correctly formatted
of at least 125 words. Drop the report in the
DropBox. Remember to run the spelling and grammar
checker on your work before turning it
in. Scenario Summary - You just took a new job
as general manager with a manufacturing company.
They brought you in because sales and profits are
declining. As you look into the company sales and
profits issues during the first few weeks, you
also observe that in addition to the declining
sales, the company has complaints from customers
about a variety of issues including late
shipments, defective products and wrong
invoices.Your sales and manufacturing groups
blame each other and the customer for the issues
including misleading information given to the
customer by sales, incorrect information from the
customer regarding specifications, and
unrealistic ship dates.
6BUSN258 Week 3 Case Study (Devry)
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- 1. Interview After completing your assigned
readings for this week, interview someone who has
a customer relations/customer service role or
responsibility where the person has
organizational responsibility and knowledge of
the companyÂs customer relations policies. This
person could be in your own organization or in
any other company. Ask the interviewee to
describe the role and importance of customer
relations/customer service to the organization
and the top three customer relations/customer
service issues faced by the organization. In case
of a last minute conflict it is best to have a
second choice lined up.
7BUSN258 Week 4 Assignment (Devry)
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- 1. Look back on your own experiences as a
customer and identify situations when little
things have made a difference in your buying
decision. Think, for example, of places you have
stopped doing business with. What little things
pushed you out of the zone of indifference into
the dissatisfied range? Be as specific as
possible and remember that often dissatisfaction
comes from a series of truly small, almost
insignificant turnoffs. - 2. Describe in your own words the three
categories of customer turnoffs. Give five
specific examples of each. - 3. Among the most important determinants of
customer satisfaction is the availability of
feedback. We gain clearer insight into what
customers want and dont want by systematically
processing all types of feedback. Describe five
ways todays organizations and individuals can
sharpen their insights with useful feedback.
8BUSN 258 Week 4 Midterm - Set 2 (Devry)
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- 1.Question
- (TCO 1) The letter L in the acronym LIFE stands
for ________. - 2. Question (TCO 2) Customer loyalty is
- 3. Question (TCO 9) Despite many similarities
between them, Wal-Mart and K-Mart have very
different results, largely because of "little
things" that seem to result in better customer
service. How do the sales of these two companies
compare? - 4. Question (TCO 10) Customer loyalty is NOT
- 5. Question (TCO 3) One of the main principles
behind globalization and expansion across
cultural and geographic boundaries is
9BUSN258 Week 5 Assignment (Devry)
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- 1. How can organizations become more open to
feedback? What kinds of employee training would
help? What would you tell your employees about
feedback importance if you were the boss? - 2. What are the three important steps needed to
recover the potentially lost customer?
10BUSN258 Week 5 You Decide (Devry)
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- Scenario SummaryYou are a general manager with a
service company. You are hearing comments from
your sales group that customers are unhappy with
your company. The comments range from poor
service, missed assignments, to technical
failures. When you ask for specifics, you get a
general view of dissatisfaction from your sales
group but not a clear view if there is an
issue.You have met with several of your large
customers in the past few months and they have
not indicated that there is an issue. If anything
your impression from customers is that things are
going well. Your company is growing and there are
new customers and some new sales people.
11BUSN258 Week 6 Case Study (Devry)
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- BUSN258 Week 6 Case Study LL Bean ATT
12BUSN258 Week 7 Assignment (Devry)
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- 1.Which of the two general causes of
stress,worker characteristics and working
conditions,is the most significant in your job?
How can you control or manage it? - 2. How can a manager best set a strategy for
improving customer loyalty? What steps make
sense?
13BUSN258 Week 7 You Decide (Devry)
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- Scenario SummaryYou are Bob Yeader, a Sales
Manager, of a small printing company. One of you
sales people asked for a meeting. The meeting was
difficult. The sales person, Pat Lawson, broke
down in the meeting. Pat said the work was too
much and the customers too demanding. Where Pat
used to be able to get all the work done in one a
week, there was now too much work. Your internal
staff has noticed that Pat seems stressed. You
wonder if customers are seeing the stress. Pat
was ready to quit. Pat has been with your company
for 15 years.You knew that there was more work,
after all there were more customers, and you
recently put in place some new procedures and
technology to make to service customers better
and increase sales. Pat was the only one
struggling at least you thought so. You were
wondering what your options are.
14BUSN 258 Week 8 Final Exam 1 (Devry)
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- 1.
- Question
- (TCO 1) The best way to win customer loyalty is
to - 2.
- Question
- (TCO 2) Which of the following problems is NOT
listed as a people turnoff?
15BUSN 258 Week 8 Final Exam 2 (Devry)
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- 1.
- Question
- (TCO 1) The first step to reduce waiting time is
to -
-
- 2.
- Question
- (TCO 2) Communication turnoffs often occur when
employees are ignorant of
16BUSN 258 Read, Lead, Succeed/Uophelpdotcom
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- www.uophelp.com